The All British brand, mainly through the casino product, has been around the block for quite some time as it was launched back in 2014. The owners, L&L Europe Limited, initially focused solely on casino games but acquired a licence for betting in 2018, acknowledging that the best betting sites around (and almost all, to be fair) offer both products.
Although the focus on All British has been clear, as further shown by the sponsorship of the 2024 snooker UK Championship, L&L Europe also has a few more sites under its umbrella. This means that the All British brand has quite a few sister sites and this is exactly what some punters are looking for.
Right off the bat, for those of you who like to place bets, it must be underlined that the sportsbook at All British - most of the time referred to as All British Casino - is merely an afterthought. The casino is still the bread and butter of the bookie, with a long list of different providers and features, making it a decent choice for casino players.
The welcome bonus is only okay, due to 35x wagering requirements and the fact a minimum deposit of £20 must be made. On the sports side of things, however, there is a pretty decent welcome offer for new customers to claim. The withdrawal times are also fast as our test of the bookie showed.
Below, we have taken a closer look at All British Casino's sister sites; ones that are owned and operated by L&L Europe.
Pub Casino is a fairly new site, especially compared to All British Casino as it was launched in 2023. The second part of the name gives away the focus of the bookie but at the same time, most people associate pubs and gambling with sports betting. It shows by the fact that there is a decent welcome offer to claim for sports.
Delving a little deeper, the quality of the sportsbook is quite good thanks to Altenar's backing, and we have few complaints about the casino (as you would expect). Withdrawals are also rather fast, like the other L&L sites, so it's good to know that you can get the money quickly if you were to win.
Hyper Casino operates in multiple markets, not just the UK, and there is a very clear focus on casino here. The sportsbook feels more like an afterthought but seeing as Altenar provides the platform, it's still decent sports betting. Nevertheless, we would recommend this more to casino players.
The fact that there is no sports welcome offer further attests to this, but it's possible that improvements will be made in the future. In any case, there is a good amount of payment methods available and the app also has a good average rating, though it's not available for Android which is a shame.
Finally, as the latest addition to the L&L portfolio, Quickbet is the company's attempt at breaking into the sports betting side of things. Casino can still be found on the site, as you would expect, but the branding and welcome offer (decent, by the way) leads us to believe that sports is the focus.
The betting margins are very good at around 5% and withdrawals from the site are relatively quick, as our test showed. We are certainly hoping that Quickbet could be the start of a sportsbook focus of sorts for L&L, because it really feels like the company has the resources to make something good here.
Operator | Welcome Offer | Bonus Code | Claim Offer | |
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![]() | Welcome Offer Bet £10 Get a £10 Free Bet + 50% Acca Boost on All Football Bets | No code required | Claim Offer | New customers only. £10 in real money. Bets placed on sports at odds of 2.00 or more to qualify. Bets must be placed within 24 hours of registration. £10 free bets must be wagered on sports. Gambling can be addictive, play responsibly, 18+. Get a percentage boost of up to 50% on all football bets with at least four selections. Full T&Cs apply. |
![]() | Welcome Offer 100% up to £100 Bonus | No code required | Claim Offer | New players only. Min deposit £10. Wagering 45x. Max bet £5 with bonus funds. 100% up to £100 bonus on 1st deposit. No max cash out on deposit offers. Welcome bonus excluded for players depositing with Skrill or Neteller. Full terms and Bonus terms apply. GambleAware.org. |
![]() | Welcome Offer 100% up to £100 Casino + Acca Boost up to 50% | No code required | Claim Offer | New players only. Min deposit £10. Wagering 45x. Max bet £5 with bonus funds. 100% up to £100 bonus on 1st deposit. No max cash out on deposit offers. Welcome bonus excluded for players depositing with Skrill or Neteller. Full terms and Bonus terms apply. GambleAware.org. |
![]() | Welcome Offer Bet £10 Get a £10 Free Bet | No code required | Claim Offer | New customers only, UK & Ireland. Deposit at least £10 and place a bet at minimum odds of 1/1 (2.00) on sports. £10 free bet credited upon settlement. Bet can be a single, double or any multiple, or a Bet Builder. Free bet must be used for bet with minimum odds of 1/1 (2.00) and will expire 24 hours after being credited. Full T&Cs apply. |
Isak is an experienced content writer with a background in sports journalism. Having focused mainly on football in the past, he certainly knows a thing or two about the betting industry and what makes a good bookie. At BettingLounge, he makes sure that the content is up-to-date and presented in the best way possible.