Bet365 UK Review - Complete Guide to bet365 Sports for May 2024

UK Gambling Commission & MGA (Reference:39563) UKGC Licence

Bet365 UK is a leading online bookmaker and casino operator, offering a wide range of sports betting markets, competitive odds, and generous promotions. Read our review to find out more about Bet365 UK and whether it is the right bookmaker for you.

New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration required.
Steven Hubbard
Reviewed by Steven Hubbard
Last updated: 23/05/2024
Why Trust Our Reviews?

bet365 offers

Swipe to see all 2 offers

Bet £10 Get £30 in Free Bets

Turnover No wagering
Max. Amount £30
Min. Deposit £5
Expiration 30 days
New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration required.
No code required
Claim Offer

Stake £10 Get 50 Free Spins

Turnover No wagering
Max. Amount 50 free spins
Min. Deposit £10
Expiration 7 days
Deposit and stake £10 on eligible Casino games to get 50 Free Spins. Time limits, game restrictions and T&Cs apply. Registration required.
No code required
Claim Offer

Is Bet365 the Best UK Bookmaker? Our Editor's Verdict

Bonus 10
Sportsbook 10
Casino 9
Customer Support 8
Payment 10
Licensing Safety 10
Design and Usability 10
Overall 10
Reviewed by Steven Hubbard

There is no doubt whatsoever that Bet365 has a case to be recognised as one of the very best UK online betting sites. Bet365 is outstanding in many ways, providing an excellent welcome bonus that is backed up by a seriously impressive range of different existing customer offers.

The live streaming service at Bet365 is one of the best around, with UK and Irish horse racing among the action available to watch live. Users will just need a funded account to get access to most streams, but for some, they will need to place a bet to be able to watch.

Bet365's cashier is simple to use for depositing funds and withdrawing winnings. As Bet365 has a lower minimum deposit and withdrawal amount than most sites - set at just £5 - it can be a good choice of UK online betting site for those who only want to play with a smaller budget.

However, I often encounter long waiting times when trying to contact the live chat support on bet365. I understand there are a lot of active players, but sometimes it can be so long that I just give up and contact their support on Twitter or email.

That is a rare downside for Bet365, though, which has stringent security standards to make sure all customer data is kept secure. There are no concerns whatsoever in this area.

The Bet365 mobile apps are another top reason to sign up with this UK online bookmaker. Available for both iOS and Android, the apps work perfectly and provide full-screen streaming.

All in all, Bet365 has very few weaknesses. An account here is a must for all UK sports betting fans.

Steven Hubbard

Is Bet365 UK Safe?

Yes, Bet365 UK is a safe and reputable betting site. It is licensed and regulated by the UK Gambling Commission, and it has a good track record of protecting customer data and money.

Bet365 also lays out its security standards in clear detail for customers to read within the FAQ.

The online bookmaker says that it uses "multiple systems to protect your information", including TLS (Transport Layer Security) to encrypt data. This means that any information such as debit card details are kept safe and secure, reassuring Bet365 UK account holders.

Firewalls are also in place on the betting site to "create strong layers of defence which work to prevent unauthorised access to our servers" and an Information Security Management System (ISMS) is used to protect the confidentiality, integrity and availability of information.

Bet365's ISMS has been fully certified in accordance with ISO/IEC 27001:2013, which is an internationally recognised standard for information security, so there are no issues here at all.

Are the Bet365 Welcome Offers & Promotions Good?

With so much competition among sports betting sites in the UK, the welcome offer has to be a good one to stop an operator from being lost in the crowd. So how does Bet365 UK match up?

bet365 UK welcome offer


Bet365 is offering a £30 welcome bonus to new customers who place a £10 qualifying wager at odds of 1/5 (1.20 in decimal odds) or greater. The free bets must be used within 90 days. This is a strong welcome bonus, ranking it towards the top of the best new customer deals at any UK sports betting sites at present.

Bet365 Welcome Bonus

  • £30 in free bets
  • Minimum £10 qualifying wager
  • Odds of 1/5 (1.20 in decimal odds) or greater
  • Qualifying wager must settle within 30 days
  • Not eligible for Apple Pay, Google Pay, PayPal, Paysafecard, or other prepaid credit and debit cards
  • Free bet stakes are not included in any returns
  • Use within 90 days or forfeit

The Bet365 welcome bonus offer gives new customers the chance to claim £30 in free bets. Bet365 used to call its free bets "bet credits" but has now shifted to the free bets label.

To get the £30 in free bets, new customers must join Bet365 and place a £10 qualifying wager that has to contain at least one selection at odds of 1/5 (1.20 in decimal odds) or greater. 

The qualifying wager must settle within 30 days of claiming the offer, so be aware using it on a long-term outright bet or ante-post market might mean that the welcome bonus is not triggered.

Furthermore, it is worth taking into account the fact that customers who sign up and deposit using Apple Pay, Google Pay, PayPal, Paysafecard and all other prepaid credit and debit cards will not be eligible for the welcome bonus. More information on deposit methods that can be used at the Bet365 cashier will be provided later on in our complete review of the betting site.

Free bet stakes given out as part of the Bet365 welcome bonus are not included in any returns, which is in line with the new customer offers at most of the UK's major online betting sites. 

There is also a time limit in place to use up all of the Bet365 free bets. They will forfeit and be removed if a new Bet365 account is inactive for 90 straight days - so use them, or lose them!

In our view, the Bet365 welcome bonus is a strong one, with £30 in free bets ranking it towards the top of the best new customer deals at any UK sports betting sites at present.

If you are interested in playing casino games, you will find a great bet365 casino bonus of 50 no wagering free spins when staking £10.

Bet365 Existing Customer Promotions for UK Players

Along with the Bet365 new customer welcome bonus, the site has a raft of promotions that are aimed at existing customers, designed to give Bet365 UK users reasons to make repeat visits.

Football fans can benefit from an early payout offer at Bet365. If a team goes two goals ahead at any point in a match, Bet365 will settle bets on them to win immediately. The same early payout deal is in place for rugby union (teams need to go 15 points clear), NBA (20 points clear), NHL (three goals ahead), baseball (five runs ahead) and NFL (17 points clear).

Acca boosts are a common existing customer promotion at UK betting sites these days and Bet365 has joined the fold. Football doubles receive a 2.5% boost to profits, while trebles get 5%. This sliding scale goes all the way up to a 50% boost for 12-folds and bets with 14 or more selections will receive a whopping 70% profit boost thanks to the generosity of the Bet365 site.

bet365 acca boosts UK

A similar acca profit boost is offered for tennis at Bet365 too. This one starts at a 5% boost for doubles and a 10% bump on trebles, rising to 50% extra on 11-folds. The full 70% profit boost on tennis accas made at Bet365 UK is paid out on qualifying wagers with 14 or more selections.

Tennis fans also benefit from a retirement guarantee deal at Bet365. Back a player to win a match and the wager will be settled as a winner if their opponent is forced to retire due to injury.

Best odds guaranteed is in place for all UK and Irish horse racing shown live on ITV at Bet365, giving punters a chance to receive more profit than they were expecting on winning wagers. Selected runners in all UK, Irish and selected international horse races also have a bet boost. Best odds guaranteed is offered for greyhounds racing at Bet365 too, which is more good news.

Each Way Extra is an intriguing promotion offered in the horse racing section at Bet365. This one gives Bet365 UK customers the option to either increase or decrease the number of places in a race when they want to bet each way. It is only available on selected races, however.

The list of existing customer promotions deals at Bet365 continues with more extra places for golf. Some tournaments have up to 12 places offered, which is more than most UK online sites.

For both rugby union and rugby league matches, Bet365 has an Extra Time Extra Chance deal. With this betting bonus, rugby fans of both codes will see their wafers remain active during extra time and be settled on the final result, rather than ending at the finish of the game's normal time.

Bet365's offers and betting bonuses for its existing customers are virtually unparalleled. It is not just the top sports that are covered, with deals for rugby league, golf and even fight sports included, with MMA included on a multi-sport acca boost that pays up to 70% more profits.

How to Deposit on Bet365

New customers can follow our step-by-step guide to depositing on Bet365 in the UK below:

  • 1

    Head Over to the bet365 Cashier

    After opening the app, you will be brought to this home page. By tapping on 'Deposit' in the top-right corner, you will be brought to the bet365 deposit cashier. Alternatively, you could tap on the profile icon, 'Bank' and then 'Deposit', which makes it easier if you want to use a new payment method.

    bet365 deposit 1
  • 2

    Select Your Preferred Deposit Method

    In the deposit cashier, the next step is to select your preferred deposit method. Alternatively, if you would like to use a new method, such as a new card, there will be an area to add this. In case you opted for the faster route to the deposit cashier, your standard payment method will first be offered to you.

    bet365 deposit 2
  • 3

    Enter the Deposit Amount

    After choosing your payment method, the final box on the page is the deposit amount box. There are no pre-selected options, so choose an amount more than the minimum deposit of £5. It should be noted that PayPal, which is a very popular e-wallet, has a minimum deposit of £25 on bet365 and that is very disappointing.

    bet365 deposit 3
  • 4

    Tap On ‘Deposit’ to Complete the Process

    After entering your deposit amount, tap on the green 'Deposit' button. You will be brought back to the menu page once your transaction has been successful.

    bet365 deposit 4

bet365 Deposit Methods

bet365 offers several different methods for deposits and the minimum amount is very low for almost all payment methods. As mentioned, however, those who like to use PayPal should perhaps look at another bookmaker as the minimum amount at bet365 is set at £25. It is very unusual for such a big betting site to have a limit of this kind, but at least there are plenty of other options.

Payment Method Min. Limit Max. Limit Transaction Fee Processing Time
£5 £20,000 No fee Instant
£5 £20,000 No fee Instant
Apple Pay
Apple Pay
£5 £5,000 No fee Instant
Google Pay
Google Pay
£5 £5,000 No fee Instant
£5 £770 No fee Instant
£25 £5,500 No fee Instant
£5 £25,000 No fee Instant
Bank Transfer
Bank Transfer
£100 £100,000 No fee 2-10 business days

How to Withdraw From bet365

As with making a deposit at Bet365 - a full guide is available on this page - withdrawing winnings at Bet365 is also done via the cashier. You can follow our step-by-step guide for the process below:

  • 1

    Head Over to the Bet365 cashier

    By clicking on the profile icon in the top right of the screen, you are brought to a menu to begin the withdrawal process. Upon selecting the profile area, you will be taken to the base menu of the app, and from here select the ‘Bank’ option. The final step is to tap on 'Withdraw', for obvious reasons.

    bet365 withdrawal 1
  • 2

    Select a Payment Method

    After selecting ‘Withdraw’, the default withdrawal method will be via the method you last used. During our testing, bet365 had a minor issue with their withdrawal system, so we were unable to browse the different methods available, thus redirected to the method set as our standard.

  • 3

    Enter Your Withdrawal Amount

    After picking your payment method, you will need to enter the details for this, such as the number and expiry date of your debit card. It should be noted that the minimum withdrawal at bet365 is £5 for all payment methods except, which is set at a slightly higher £10.

    bet365 withdrawal 2
  • 4

    Click ‘Withdraw’ to Complete the Request

    To complete the process, tap on the green ‘Withdraw’ button at the bottom of the page. The withdrawal time depends on the method you chose, but bet365 is generally very fast on this front. As said, we used a debit card in our test and we still had the funds in the bank after just over an hour, which is very impressive indeed.

    bet365 withdrawal 3

bet365 Withdrawal Methods

The list of approved payment options for withdrawals is slightly different than for deposits, so check out our table for full information, including on the minimum and maximum amounts.

Payment Method Min. Limit Max. Limit Transaction Fee Processing Time
£5 £99,999,999 No fee 1-4 hours
£5 £99,999,999 No fee 1-4 hours
Apple Pay
Apple Pay
£5 £2,000 No fee 1-2 business days
£10 £5,500 No fee Within 24 hours
£5 £100,000 No fee 1-4 hours
Bank Transfer
Bank Transfer
£5 £100,000 No fee Within 24 hours

How to Verify an Account at Bet365 UK

Many UK customers who join Bet365 will have their account automatically verified. Those who make a debit card deposit after signing up will typically find they are fully verified as a result. Depositing via Apple Pay, Google Pay or Paysafecard might require an ID check to be passed.

However, in some cases further checks for verification are needed, for example if a Bet365 customer wins a large amount of money and wants to process a substantial withdrawal.

There are a number of ways that customers can do this, including via the following options:

  • Driving licence
  • National ID card
  • Passport
  • Residency permit
  • Postal Verification Code (PVC)

One good thing about using Bet365 for sports betting is that it is clear and easy to see what verification status an account holds. Customers can head to Verification via My Account in the Account Menu to see what stage they are at in the process and if more steps are required here.

Documents might be rejected if they were not displayed in full, or if the document was out of date, or if the image was not clear enough to be checked out properly by the verification team.

Bet365 says that it will aim to review all documents within 48 hours, but this might not always be possible during busy periods. Customers should keep an eye on their inbox as an email will be sent by Bet365 once an update on the status of an account verification is available to see.

In rare cases, Bet365 might also ask users to provide additional information and documentation that shows that they have sufficient funds in order to support their gambling activity on the site. When this happens, customers may be asked to give Bet365 their occupation and salary, which has to be supported by documentation such as a copy of a bank statement or even a payslip.

bet365 UK Sports Review

bet365 needs little introduction for most people living in the UK. Their adverts are plastered all over TV, featuring the famous "Inplay with Ray" commercial you see pretty much every break while watching football.

They also make the bold claim of being the "World's favourite online sports betting company" which could be true for a lot of people and critics.

Bet365 has won numerous awards over the years, including:

  • Global Gaming Awards: Digital Operator of the Year (2018), Online Sports Betting Operator of the Year (2021)
  • eGaming Review Operator Awards: Operator of the Year (2010)
  • SBC Awards: Bookmaker of the Year (2021, 2022, 2023)

These awards are a testament to Bet365's commitment to providing its customers with a high-quality betting experience.

It is hard to deny bet365 as one of the most complete bookmakers out there, providing everything you would want in a bookmaker. They have one of the biggest selections of sports and markets available.

Complete with a huge range of live events available to stream and a fantastic, user-friendly layout. On top of one of the best betting apps out there (when it doesn't crash or show the wrong stats). However, it does have its negatives, as we will touch on later in the review.

We also believe it is worth mentioning that bet365 UK is one of the worst-rated bookmakers on Trustpilot with a score of 1.3 and over 3800 real player reviews.

Almost all UK bookmakers have bad reviews on Trustpilot, which is not surprising given the industry they operate in. However, it's still worth reading some of these reviews if you're unsure about a particular bookmaker. Just keep in mind that people are more likely to leave negative reviews than positive ones, so take them with a grain of salt.

bet365 Bonus Codes (2024)

Click through our link to see the latest bet365 bonus code. This is the bonus code for the Sports Bet365 sign-up offer for new customers.

bet365 is a massive global brand, and when you click through the link, the bonus code will be displayed in your region and language.

Appearance and Navigation

bet365 has one of our favourite designs in the betting industry. It's simplistic, user-friendly and great for building accumulators. The standard menu list is found down the left-hand side, while you have other tabs along the top.

We will focus on football in this review, but the layouts are fairly universal across the sports. Once you click on a sport in the left-hand menu, you will be taken to that sports page.

On the football page, you will see today's matches as the first link. Followed by other popular sections like the UK list, Elite Euro List, International List and more. Below that, you can see all of the leagues in the United Kingdom and all of the other big leagues sorted by their country.

Below that, you can even click on a market type and search through the leagues/countries to build an Acca easily and fast.

Even further down you can see other betting types for their "Antepost Betting". This is where you will find the odds and bets for league winners, top goalscorers and other similar bets.

On the right of the page, you will see the "Full-Time Result" tab. Here you can change the market type to Double Chance, Overs/Unders, Both Teams to Score and Asian Handicap/Goal Line. Honestly, it is very hard to find a design that this user-friendly and perfect for building/searching for events and betting markets.

Betting Markets

bet365 is second to none when it comes to its markets and sports offered. Their list of sports extends to well over 30 different choices and comes with extensive betting options. Their depth is truly incredible and it shows in a number of the "bigger sports".

Football, tennis, horse racing, etc are full of thousands of different events from all around the world.

We have honestly never seen as many random games/leagues in football as we have seen on bet365. You can bet on pretty much every football event across the world, from the likes of the big European leagues to the Republic of Ireland Leinster Senior League.

Incredibly, there are 18 different markets to bet on for a Seniors match in the Republic of Ireland Leinster League.

Live Betting and Streaming

The wonderful layout and user-friendly design continue in their in-play section for all your live betting needs. Along the top, you can see an overview, event view or schedule.

The overview is the general layout of all the live events, in which you can toggle through your desired sports just beneath. The event view will display your chosen event odds, markets and standard infographic to the right of your screen.

The schedule section will provide a list of all the upcoming events, which you can filter by sports or view all upcoming events in one long list.

You can create a list of favourite events by clicking the star in the far right of the event while on the overview page. This will allow you to keep an eye on your bets or select events you choose.

Live betting is made very easy with bet365 and their infographics provide a slight bit of entertainment with the wonderful dangerous attack, suspended sequence. Usually, it ends up being a throw-in, but on a rare occasion, a team may have scored.

You can filter through the Match Live view, or see if the event has a live stream. You will need a funded account, or a bet on the event to be able to watch their livestream. For more information, check out our bet365 live streaming guide.

Funded account required, or have placed a bet in the last 24 hours.

bet365 Bet Builder

bet365 bet builder

The innovative bet365 Bet Builder allows you to create pre-match and in-play customised bets on select football games.

In most of the biggest football leagues and competitions, you can build bets with many popular markets available.

The odds can be massive and tend to be much higher than requesting the bet with other bookmakers.

How do I build a bet with bet365's Bet Builder?

You can create customised bets with a maximum of six selections in each bet. You can choose from the markets listed below.

  • Player to score
  • Player card (pick individual players to receive a card)
  • Match result (halftime/full-time and 10 minutes)
  • Double chance
  • Total goals
  • Corners (for either team or both)
  • Cards
  • Free Kicks
  • Throw-ins
  • Goal kicks
  • Both teams to score
  • Half-Time/Full-Time
  • Correct Score
  • Half with the most goals
  • Team specials
  • A red card in the match
  • Winning margin
  • Goals - odds/even

Once you have made your selections, they will be added to your bet slip and you can pick your desired stake and place the bet.

bet365's Bet Builder is a fantastic feature for quickly placing customised bets both pre-match and live. It is worth having a bet365 account for this little gem alone! In fact, it was named the best bet builder in the UK by us.

bet365 Betting App Review

The bet365 betting app is arguably one of the best mobile betting products available in the UK. It is our personal favourite here at BettingLounge.

But, at peak times, bet365's app and sites can struggle. However, that happens to almost every betting site during peak Saturday football.

bet365's betting app offers a complete product that is user-friendly, fast and safe.

You can build bets both pre-match and in-play with great speed as they have one of the best designs in the industry.

The bet365 app is available on several platforms, but you can also use their capable and almost identical mobile site if you do not have access to their app.

Those who prefer to play casino games on a mobile device are well served by the Bet365 Casino too. Users with iOS devices should search for "Bet365 Casino: Slots & Games" on the App Store, with the software has dozens of titles to try out, plus the use of Touch ID.

Android device users can also find an app on the Play Store by searching for "Bet365 Casino: Play Blackjack, Roulette & Slots", with lots of players leaving very positive reviews for the app.

Bet365 Customer Support

Chat Yes
Opening hours 7 Days a week, 24/7

As you might expect from a giant like bet365, they have a great customer service section for UK residents.

For the rest of the world, we are unsure, but you will find more than enough help if you live in the UK.

First, click the help tab located around the top right of the page. Here you will see their FAQ's page to answer the basic queries and questions.

If you are looking for someone to talk to, just click on further through and you will find several different ways of contacting a customer service advisor.

  • Live Chat - Open 24/7, 7 days a week for any/all of your needs.
  • Email - Send an email from your private account with replies usually within 48-72 hours.
  • bet365 contract number - 00 800 1236 5365
  • Post - If you are the old-school type, send them a letter regarding your grievances or issues you may face while using their services.

Reponsible Gambling Tools and Features on Bet365 UK

Bet365 says it has a commitment to safer gambling, which is in line with all bookies these days.

In a mission statement that it has posted on the site, the UK online bookmaker says: "We promote gambling as an enjoyable leisure activity and we believe that gambling can only remain this way if you stay in control and gamble responsibly. However, we know that for some people gambling can stop being a harmless leisure activity and become a problem."

Deposit limits can be set up at Bet365 for a 24 hour, 7 day or 30 day period. They cannot be overridden by a user but decreases can be made to an account's deposit limits at any time. Anyone who wants to increase their Bet365 deposit limit will have to wait out a 24 hour period.

A reality check system is in place too. Customers using Bet365 can opt to be shown a pop-up after they have been using their account for a set period of time. As with deposit limits, changes to reality check timescales will only be actioned by Bet365 once a 24 hour period has elapsed.

Time outs and self exclusion are offered by Bet365 too. Customers can opt to take a break from being able to access their account for a period of 24 hours, 48 hours, 7 days or 30 days or a custom length of time.

Self exclusion from Bet365 is available for a specified period of 6 months, 1 year, 2 years or 5 years. Customers who opt to self exclude from Bet365 can still login to their account to withdraw money from their balance, but will not be able to bet or play any games.

How to Start at Bet365 UK

New players who want to sign up at Bet365 UK can follow our quick and easy guide to do so:

bet365 UK open accountbet365 UK create account details
  • Tap or click on the yellow 'join' button to get started with the registration process

  • Confirm that you are from the UK then enter your full name and date of birth

  • Next, add your nationality then both your email address and mobile phone number

  • Choose to opt in or out of receiving information on free bets and other offers

  • Add your address - you can enter your postcode and use the search from there

  • Pick a username for your Bet365 login - it must be 6-14 characters in length

  • Select a password of 6-32 characters. A password strength sign will show to help

  • Enter a bonus code or a promo code in the relevant box if you have one to use

  • Read the terms and conditions as well as the Bet365 privacy policy in full

  • Check the box to confirm they have been read and tap 'join Bet365'

  • This completes the sign-up process and users can then make a deposit

  • Use the cashier to add funds, then proceed with enjoying sports betting and games

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