Best UK Betting Apps for Android and iOS (December 2024)

Compare the best betting apps in the UK which are tested, ranked and reviewed by our mobile betting experts for December 2024.

Each online betting app is licensed, safe and regulated by the UK Gambling Commission and offers both Android and iOS apps.

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Why Trust BettingLounge.co.uk's Best Betting App Recommendations?

Our mobile betting experts have reviewed 31 UK betting apps, and then we have compared and rated each betting app to create this list of the top 10 best sports betting apps in the UK for different sports and features such as football, horse racing, free bets, bet builders and more!

We have also collected the data for the top 10 highest-reviewed apps on both the Apple and Google Play Store so you can easily compare the most loved apps by user reviews.

On top of our rigorous review process, we are not afraid to call out betting apps when they fall below our standards. We believe in providing our readers with the most honest and unbiased information possible, following our editorial guidelines, so you can make informed decisions about where to place your bets.

Trust BettingLounge.co.uk for accurate, reliable advice on choosing the best betting apps.

Written by Steven Hubbard
Verified by BettingLounge team
Last updated 21/11/2024

Top Betting Apps with Welcome Offers

Below are the top betting apps in the UK with exclusive welcome offers for new customers.

Betting AppWelcome OfferBonus CodeClaim Offer
bet365 logo
bet365 Betting offer
Welcome Offer
Bet £10 Get £50 in Free Bets
No code required
Claim Offer
New Customers only. Sign up and make a qualifying deposit of £5 or more to qualify for 500% of that amount in Bet Credits up to £50*. Bet credits are credited upon settlement of qualifying bets to the value of the deposit (capped at £10*), which must be within 30 days of claiming the offer. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration required.
Betway logo
Betway Betting offer
Welcome Offer
£30 matched Free Bet if your first Acca loses + 100 Free Spins on Gold Blitz
No code required
Claim Offer
New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football, Horse Racing, Tennis, Cricket or Basketball multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on More Unusual Suspects (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ GambleAware.org. Bet the Responsible Way.
BetVictor logo
BetVictor Betting offer
Welcome Offer
Bet £10 Get £30 in Free Bets
No code required
Claim Offer
18+ New customers only. Opt in, bet £10  at odds 2.00+ within 10 days, no cashout. Get 6x £5 Free Bets, set events at odds 2.00+. 7 day bonus expiry. T&Cs apply. gambleaware.org | Please Gamble Responsibly.
William Hill Logo
William Hill Betting offer
Welcome Offer
Bet £10 Get £60 in Free Bets
T60
Claim Offer
18+. Play Safe. New players using T60 code. Online only. Get £60 bonus split as follows: (i) Deposit £10. Get a £20 Vegas Bonus on selected games (72hr expiry, wagering reqs apply); “(ii) bet £10+ (odds 1/2+) with cash or Vegas winnings (after wager reqs met). Once settled, get 4x£10 sports free bets (valid 7 days, excl. virtual sports). Payment & country restrictions & full T&Cs apply. #ad
Ladbrokes logo
Ladbrokes Betting offer
Welcome Offer
Bet £5 Get £20 in Free Bets
No code required
Claim Offer
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £/€5 bet within 14 days of account reg at min odds 1/2 to get 4x £/€5 free bets. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
SBK logo
SBK Betting offer
Welcome Offer
Bet £10 Get £40 in Free Bets
No code required
Claim Offer
New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 and get a £10 Football Bet Builder token upon settlement. A £10 Multiple token, a £5 Horse Racing Multiple token and a £5 Football Bet Builder token will be credited after 24 hours. A further £10 Free Bet token will be credited 48 hours after the qualifying bet has been settled. Full T&Cs apply.18+. GambleAware.org.
Unibet
Unibet Betting offer
Welcome Offer
Bet £10 Get £40 in Bonuses
No code required
Claim Offer
18+. BeGambleAware.org. New GB customers only. Min £10 debit card deposit. Place a £10+ bet on sportsbook at min odds 2/5 (1.4) each leg. Receive 2 x £10 free bets within 24 hours of bet settlement, and further 2 x £10 casino bonus the next day.T&C’s apply.
Kwiff logo
Kwiff Betting offer
Welcome Offer
Bet £10 Get £30 in Free Bets
No code required
Claim Offer
Qualifying bet of £10 at min. odds 2.0 within 5 days of registration, E/W excluded. Get 3 x Free Bets: 1 x £10 Football, 1 x £10 Racing, 1 x £10 Acca (Min 4 selections). 7-day expiry. New selected customers & 18+ only. Min. deposit of £10. Full T&Cs apply. Please Gamble Responsibly.
Betfred logo
Betfred Betting offer
Welcome Offer
Bet £10 Get £50 in Free Bets
BETFRED50
Claim Offer
New customers only. Register with BETFRED50. Deposit £10+ via Debit Card and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.
BetMGM Logo
BetMGM Betting offer
Welcome Offer
Bet £10 Get £40 in Free Bets
No code required
Claim Offer
New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply.

Top 10 Best Betting Apps in the UK - Reviewed and Rated by Experts

Betting apps are available with almost all of the top UK betting sites these days, but some are much better than others. Below, you can compare the top 10 best betting apps for UK players, and the reasoning behind our picks.

Of course, our list is subjective, but we hope it helps you pick out the best betting app to suit your style of gambling, whether that is looking for a sports-only betting app, or looking for an app that offers both mobile casino games and sports betting.

  1. 1
    bet365:

    Best Football Betting App ⚽

  2. 2
    Betway:

    Best Cricket Betting App 🏏

  3. 3
    BetVictor:

    Best App for Daily Odds Boosts 🚀

  4. 4
    William Hill:

    Best App for Live Betting ⏱️

  5. 5
    Ladbrokes:

    Best Betting App for Free Bets 💰

  6. 6
    SBK:

    Best App for High Betting Odds 📊

  7. 7
    Unibet:

    Best Horse Racing Betting App 🏇

  8. 8
    Kwiff:

    Best App for Fun Odds Boosts 📈

  9. 9
    Betfred:

    Best App for Existing Customer Promotions 🤝

  10. 10
    BetMGM:

    Best New Betting App for 2024 🆕

bet365 logo

⚽ Best UK Betting App for Football: bet365

bet365 claims to be the world's favourite online betting company, with the slogan backed up by one of the best apps in the business.

Available for iOS and Android through the App Store and Play Store, respectively, the Bet365 mobile app has all the features customers of the company are used to from the full site. These include Cash Out, Auto Cash Out and Partial Cash Out, plus a huge range of live streams.

Bet365 mobile app users can see around 100,000 live events a year, which include football, basketball, tennis and all UK and Irish horse racing.

Sports fans know Bet365 for its extensive range of markets, which are all in place via the mobile app. Users will almost be spoiled for choice when they are browsing for bets.

bet365 app UK

Match Live Alerts are handy to keep up with all the latest actions when betting on this app. Casino, games, poker and Vegas products can also be accessed on the Bet365 app.

Bet365's sports betting promotions are available on the app, though there are no special deals or bonuses aimed at those using the sportsbook through their mobile device.

The Bet365 app is highly rated on both Android and iOS platforms:

  • Bet365's Android betting app has a 4.6/5 rating with over 68k reviews on the Google Play Store. 
  • Bet365's iOS betting app has a 4.8/5 rating with over 9.3k reviews on the App Store.

Best Features: Football fans are truly spoiled for choice when they download the Bet365 app, with a massive range of markets to pick from. Price boosts and enhanced odds are available regularly and Bet365's football odds are normally some of the best around. The app is a joy to use and there is even some live football streaming available for Bet365 app users to watch too.

Biggest Negatives: Bet365 has hardly any downsides, but the customer service is not quite up to the high standards set by the operator across the board. Live chat waiting times can be slow.

Our View: An account with Bet365 is a must for anyone who likes to bet on sport, with the app the top option for football fans who want to bet while on the move. Bet365's betting app gives users the chance to join what is claimed to be the world’s largest online betting community with more than a million people having downloaded the Bet365 Android app since its UK launch.

Pros

  • Live streaming of UK and Irish horse racing, plus other sports including football
  • Access to a full suite of Bet365 products, which includes poker and casino games

Cons

  • Bet365's mobile app can be a bit cluttered and difficult to navigate around at times

Bet £10 Get £50 in Free Bets

Min. Deposit£5
Max. Amount£50
TurnoverNo wagering
Expiration30 days
New Customers only. Sign up and make a qualifying deposit of £5 or more to qualify for 500% of that amount in Bet Credits up to £50*. Bet credits are credited upon settlement of qualifying bets to the value of the deposit (capped at £10*), which must be within 30 days of claiming the offer. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration required.
Betway logo

🏏 Best Cricket Betting App: Betway

With 15,000 live sports markets up for grabs, Betway customers who get the bookmaker's app have a huge amount of choices when they are browsing for bets on their mobile devices.

Listed among the most popular sports apps on the App Store, Android users can also get the Betway app directly from the Play Store.

The #BetYourWay builder is among the features from the Betway sportsbook that are in place on the app, giving sports fans more customisation choices for their wagers.

All the same sports markets - which include an impressive esports section - that are on the Betway website can also be found on this bookmaker's mobile app.

Betway app UK

Live streaming of a range of sports is also offered through the Betway app. The quality of the live streams is good, but the choice is perhaps not as extensive as it is on rival apps such as those provided by Bet365 and Betfair, for example.

Betway also has a great range of promotions for new and existing customers including the famous 4 To Win and 4 to Score free competitions in which players can win massive cash prizes.

It is extremely easy to navigate around the Betway app, which works well even on weak internet signals. There is very little wrong with this app, which is a must for all Betway customers.

The Betway app also receives high ratings on both Android and iOS:

  • On the Google Play Store, it has a 4.2 out of 5 rating from over 11,000 reviews.
  • On the Apple App Store, it scores even better at 4.7 out of 5, based on more than 32,000 reviews.

Best Features: Betway has several strengths and the mobile app is certainly one of them, as you will find everything you need. In addition to the cricket coverage, the bookmaker has always been one of the best for bet builders and promotions for existing customers, which can also be found in the app.

Biggest Negatives: The design is a bit outdated, in our opinion, and this could be improved. The app is functional, though, and this should not be underestimated as some betting sites have been struggling with bugs and other technical issues. Still, Betway has room for improvement.

Our View: There are multiple reasons why you should sign up for Betway, though the promotions are perhaps the main ones. The app is very good too, as highlighted by the ranking here, and you will not be disappointed if you decide to download it.

Pros

  • Good choice of live streams, though not as extensive on some other top UK betting apps
  • Betway app gives users access to a huge array of some 15,000 live sports markets

Cons

  • No special mobile app promotions or bonuses are currently available on the Betway app

£30 matched Free Bet if your first Acca loses + 100 Free Spins on Gold Blitz

Min. Deposit£5
Max. Amount£30
TurnoverNo wagering
Expiration7 days
New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football, Horse Racing, Tennis, Cricket or Basketball multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on More Unusual Suspects (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ GambleAware.org. Bet the Responsible Way.
BetVictor logo

🚀 Best App for Daily Odds Boosts: BetVictor

Although BetVictor is one of the oldest betting brands in the UK, this bookmaker has a strong reputation for innovation so it is no surprise it has created a superb betting app experience.

The BetVictor betting app - which can be downloaded for iOS and Android through the App Store and the Play Store - also includes the bookmaker's other products such as the casino.

Streaming is key for mobile apps and BetVictor delivers here, though customers do need to place a wager to be able to access streams such as those on horse racing.

The innovative Bet Builder from BetVictor is available through the app, giving sports fans the chance to create their wagers with potentially profitable returns.

BetVictor is famous for having some of the best odds in the business, and currently, tops our independent betting margins tests. Naturally, these fantastic odds are also available on the app, which has all the same markets as on the bookmaker's full website. TimeForm data is also available to help customers make up their minds over their bets.

BetVictor best odds boosts apps

Many people may have concerns over the safety and security of using a mobile app for betting, but BetVictor has implemented multi-factor authentication to ensure a high level of protection.

The BetVictor app is well-received on both Android and iOS:

  • BetVictor's Android betting app has a 3.7/5 rating with over 4k reviews on the Google Play Store. 
  • BetVictor's iOS betting app has a 4.7/5 rating with over 38k reviews on the App Store.

Best Features: Prices are almost always towards the best in the business at BetVictor and, naturally, this goes for the BetVictor iOS and Android apps as well as the main desktop site. Those who download the BetVictor app to their preferred device can be assured they will be getting great value from their picks and there are plenty of live streams to watch here as well.

With multi-factor authentication, BetVictor is one of the most secure betting apps.

Biggest Negatives: Some live streams on the BetVictor mobile betting app are not free to view. Users may need to place a wager on the action if they want to be able to tune in to watch.

Our View: BetVictor has long been a favourite British betting brand due to its top-value odds, with mobile users able to get top bang for their buck by downloading the app for iOS or Android.

Pros

  • Solid live streaming, though customers of BetVictor must place a bet to access them
  • Users who also want to play casino games do not need to download a separate app

Cons

  • While promotions at BetVictor are very good, none of them are exclusive to app users

Bet £10 Get £30 in Free Bets

Min. Deposit£10
Max. Amount£30
TurnoverNo wagering
Expiration7 days
18+ New customers only. Opt in, bet £10  at odds 2.00+ within 10 days, no cashout. Get 6x £5 Free Bets, set events at odds 2.00+. 7 day bonus expiry. T&Cs apply. gambleaware.org | Please Gamble Responsibly.
William Hill Logo

⏱️ Best App for Live Betting: William Hill

William Hill is one of the oldest betting brands in the UK, but the company is never slow to innovate and now boasts one of the best betting apps around.

Thousands of live sporting events are available to stream live through the William Hill TV feature on the app, which is great news for those who prize streaming highly when choosing a new app.

William Hill has great promotions for all sorts of sports and they can be all found on the app too. Horse racing fans can get up to three boosted prices a day on the sport, for example.

However, while William Hill has a lot of other betting products available to its customers, areas such as the casino are kept separate and can only be found on another mobile app.

William hill UK app

The William Hill sportsbook certainly has enough to keep most people busy, with all the same sports and markets available on the app as on the full desktop website of this bookmaker.

Customers who want to get the William Hill app onto their devices can download it for iOS or Android directly from the App Store or the Play Store in a matter of moments.

The William Hill app scores well on both Android and iOS platforms:

  • William Hill's Android betting app has a 4.3/5 rating with over 27k reviews on the Google Play Store. 
  • William Hill's iOS betting app has a 4.7/5 rating with over 142k reviews on the App Store.

Best Features: With thousands of live sports streams on offer live through the William Hill TV feature, the William Hill iOS and Android betting app is a must for those who want to keep up with all the latest action. The WH Stories feature provides expert analysis from various top names from the world of sport, including Sir AP McCoy, Simon Jordan and Mark Goldbridge.

Biggest Negatives: William Hill has a separate casino app, and some users might find it annoying to switch between the two if they want to bet on sports and play slot games.

Our View: The William Hill app works superbly well and thrives at live betting. Many in-play betting options are available; live sports streaming is a major plus point.

Pros

  • WH TV is a strong live streaming option with a strong range of sports to view
  • Customer support on the William Hill betting app is available 24 hours a day

Cons

  • Other William Hill products such as the casino are available through separate apps

Bet £10 Get £60 in Free Bets

Min. Deposit£10
Max. Amount£60
TurnoverNo wager sports, 30x on £20 casino bonus
Expiration30 days
Bonus CodeT60
18+. Play Safe. New players using T60 code. Online only. Get £60 bonus split as follows: (i) Deposit £10. Get a £20 Vegas Bonus on selected games (72hr expiry, wagering reqs apply); “(ii) bet £10+ (odds 1/2+) with cash or Vegas winnings (after wager reqs met). Once settled, get 4x£10 sports free bets (valid 7 days, excl. virtual sports). Payment & country restrictions & full T&Cs apply. #ad
Ladbrokes logo

💰 Best App for Free Bets: Ladbrokes

Ladbrokes might be seen as one of the more traditional British betting brands out there, but the company has come up with a contender to be named the best mobile betting app as well.

Available to download for both iOS and Android, the Ladbrokes mobile betting app is very easy to navigate, which is handy as the vast sportsbook has around 30 different sports to bet on. Naturally, there is a strong focus on live in-play betting on the Ladbrokes mobile betting app.

Features such as cash out, bet builder and live streaming, which are central to the offering at Ladbrokes, are all available to be used on the mobile betting app for iOS and Android too. The live streaming on the Ladbrokes mobile betting app works particularly well and will be ideal for horse racing fans in particular who want to keep updated with all of the latest exciting action.

Ladbrokes football app betting

Live chat is fairly easy to use on the Ladbrokes mobile betting app, but the software does try to divert users to the frequently asked questions area and help centre before accessing it.

  • Ladbrokes's Android betting app has a 4.1/5 rating with over 19k reviews on the Google Play Store. 
  • Ladbrokes's iOS betting app has a 3.1/5 rating with over 3.2k reviews on the App Store.

Best Features: New customers who join Ladbrokes on its mobile sports betting app for either iOS or Android can get £20 in free bets, as long as they make an initial deposit and stake at least £5 on a qualifying wager. But existing customers do not miss out when it comes to good betting bonuses either, with the Ladbrokes Fanzone regularly paying out free bets as well. Other promotions include the best odds guaranteed for both horse racing and greyhounds at Ladbrokes.

Biggest Negatives: While users on Android rate the Ladbrokes mobile sports betting app highly, those who have an iOS device such as the iPhone have been far less impressed. Issues raised by iOS users include poor customer service, including being directed to the main website.

Our View: Ladbrokes has long been considered a very solid choice of British betting brand. Its mobile betting app is a strong choice thanks to the number of free bets that are up for grabs.

Pros

  • Well-designed app from one of the most trusted betting brands in the UK
  • Live streaming is available for plenty of sports with lots of horse racing offered

Cons

  • Live chat could be faster to access among the customer service options

Bet £5 Get £20 in Free Bets

Min. Deposit£5
Max. Amount£20
TurnoverNo wagering
Expiration7 days
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £/€5 bet within 14 days of account reg at min odds 1/2 to get 4x £/€5 free bets. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
SBK logo

📊 App with the Highest Betting Odds: SBK

Another good option for those who only want a betting app and have no need for a desktop sportsbook is SBK, which is a recently launched app from Smarkets.

Primarily known as a leading betting exchange, Smarkets launched SBK after a long period of beta testing and it has been a big success for the company already.

SBK odds come from the Smarkets exchange, however, which means they are usually some of the very best around for a wide range of sports and markets.

SBK Sportsbook App

For those who rank good value prices highly, the SBK is, therefore, a must to download. It can be found on both the App Store and the Play Store, while Android users also have the option to download the APK directly from the SBK website to get the app onto their devices.

With 2-factor Authentication used on the SBK app, users can feel assured that it is very secure and safe to use, which will be important to a lot of sports fans who want to bet online.

SBK is also great for live scores with rapid data updates available through the SBK app too, which is handy. The SBK app is rated positively on both iOS and Android:

  • On the Apple App Store, it has a 4.6 out of 5 rating with 1.6k ratings.
  • On the Google Play Store, the app scores 4.2 out of 5 based on 1.21k reviews.

Best Features: Having always been a mobile-only bookmaker, there is no doubt that the SBK is very strong on more or less all fronts. The odds are truly fantastic and the app is very comfortable to use, which is all you really need.

Biggest Negatives: There is not much to complain about when it comes to SBK but if we had to name one thing, it would be the payment method terms. While some popular methods are accepted, the minimum amounts are not that low.

Our View: SBK is an excellent app for betting on sports thanks to its functionality, features and comprehensive coverage. If you are tired of the mainstream bookies, you should definitely give SBK a go.

Pros

  • SBK app odds are among the best around as they come from the Smarkets exchange
  • 2-Factor Authentication is in place to ensure the SBK app is very safe and secure to use

Cons

  • With no desktop site, SBK's app is the only way to use this modern sports betting option
  • Promotions on the SBK app are lacking compared to many of the other top options

Bet £10 Get £40 in Free Bets

Min. Deposit£10
Max. Amount£40
TurnoverNo wagering
Expiration7 days
New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 and get a £10 Football Bet Builder token upon settlement. A £10 Multiple token, a £5 Horse Racing Multiple token and a £5 Football Bet Builder token will be credited after 24 hours. A further £10 Free Bet token will be credited 48 hours after the qualifying bet has been settled. Full T&Cs apply.18+. GambleAware.org.
Unibet

🏇 Best Horse Racing Betting App: Unibet

Live betting and streaming on more than 40,000 events is one of the top reasons to go for the Unibet app, which can be found on both the App Store and the Play Store in the UK.

Horse racing fans in particular will enjoy the Unibet app as they are given the chance to boost the odds on their selections up to three times a day.

This is just one of the many promotions offered on the Unibet app. While none of them are specific to users of the app, Unibet has some of the best promotions in the industry.

Unibet also has features such as its Bet Builder, which allows app users to create their wager, while the depth of the sports and markets is the same as on this bookie's website.

Unibet app UK

Add in the fact users of the Unibet app also have the option to access casino games and this is a very strong option for anyone considering joining a new bookmaker.

However, functionality is perhaps not as good as it could be. Some users of the Unibet app have found pages can be slow to load, while the software is also prone to occasional crashes.

  • Unibet's Android betting app has a 3.7/5 rating with over 8k reviews on the Google Play Store. 
  • Unibet's iOS betting app has a 4.0/5 rating with over 2.5k reviews on the App Store.

Best Features: Unibet excels when it comes to horse racing betting. Users can boost the odds on their selections as many as three times every day, resulting in increased potential profits being up for grabs for fans of the sport of kings. Over 40,000 sporting events - including many horse racing meetings - are available on the Unibet app for live betting and streaming.

Biggest Negatives: Unibet's app can sometimes be struck by technical issues. Some users have found pages can be slow to load and the app is not the most responsive software.

Our View: Unibet is not the biggest name in the world of UK online bookmakers but the app is a top choice for horse racing fans. The chance to boost prices on races up to three times a day is welcome, though the app has some minor technical issues with slow loading times.

Pros

  • More than 40,000 events available on the Unibet app for live betting and streaming
  • The Unibet app features solid customer service which is available on a 24/7 basis

Cons

  • Progress could be made on the functionality of the Unibet app, which is sometimes slow

Bet £10 Get £40 in Bonuses

Min. Deposit£10
Max. Amount£40
Turnover0x sports, 50x casino
Expiration7 days
18+. BeGambleAware.org. New GB customers only. Min £10 debit card deposit. Place a £10+ bet on sportsbook at min odds 2/5 (1.4) each leg. Receive 2 x £10 free bets within 24 hours of bet settlement, and further 2 x £10 casino bonus the next day.T&C’s apply.
Kwiff logo

📈 Best App for Fun Odds Boosts: Kwiff

Offering something different from the norm in this competitive industry, Kwiff is seeking to become known as one of the best UK mobile betting apps to download for iOS and Android.

The Kwiff betting app leans heavily on the brand's unique selling point, which is the fact users can see the price of their bets being boosted - known as Kwiffed - to increase the odds vastly.

It is not possible to see when this may or may not happen, however, as the odds boost is only ever applied after the bet has already been placed, which could frustrate some customers.

Kwiff's mobile betting app is a little rougher around the edges when compared to some of the more polished options out there from the most established betting brands in the UK.

Kwiff app UK

People are likely to notice that the list of payment methods that can be used on the Kwiff betting app for iOS and Android is quite limited compared to the banking options offered elsewhere.

On the flip side, the Kwiff Sports Club is a great loyalty rewards scheme where users of the mobile betting app are able to land up to £20 in surprise bets and cash.

The Kwiff app is well-rated on both Android and iOS:

  • Kwiff's Android betting app has a 4.3/5 rating with over 3.3k reviews on the Google Play Store. 
  • Kwiff's iOS betting app has a 4.5/5 rating with over 8.2k reviews on the App Store.

Best Features: The Kwiff unique algorithm means that customers who download the iOS or Android sports betting app could see a huge increase in the odds for their chosen bet. There is a guaranteed weekend acca boost here too, which is ideal for those who like to place multiples.

Biggest Negatives: Those who do not get their bets boosted to higher odds will find that the prices on the Kwiff mobile sports betting app are nowhere near the very best in the business.

Our View: Kwiff's normal sports betting odds are often on the low end, but the unique selling point of this bookmaker is the chance to get supercharged price boosts, which can result in a massive increase in the potential profits that can be earned from a successful wager on the app.

Pros

  • A mobile-focused brand with a big USP - the chance to get supercharged odds
  • Kwiff Sports Club offers up to £20 in surprise bets and cash

Cons

  • Payment methods are lacking compared to many leading mobile betting apps

Bet £10 Get £30 in Free Bets

Min. Deposit£10
Max. Amount£30
TurnoverNo wagering
Expiration7 days
Qualifying bet of £10 at min. odds 2.0 within 5 days of registration, E/W excluded. Get 3 x Free Bets: 1 x £10 Football, 1 x £10 Racing, 1 x £10 Acca (Min 4 selections). 7-day expiry. New selected customers & 18+ only. Min. deposit of £10. Full T&Cs apply. Please Gamble Responsibly.
Betfred logo

🤝 Best App for Existing Customer Promotions: Betfred

Betfred is one of the most established betting brands in the UK, but how does the bookie's app stand out in a crowded market?

Streaming is a particular area of strength on the Betfred app. Users will be able to watch all UK and Irish horse racing on their mobile devices, with other sports such as basketball, tennis, and greyhounds also offered with this app.

Betfred is known for its excellent promotions too and they can all be found on the app as well. Goals Galore with Betfred is one of the top offers, along with Double Delight and Hat-Trick Heaven. However, there are no special bonuses for mobile app users at this time.

Betfred app UK

Racing Post data is incorporated into the app. Covering all UK and Irish horse racing and greyhound events, the statistics will be hugely helpful for users looking for winning wagers. The Betfinder tool is also a handy option for those browsing racecards on the Betfred app as well.

This highly recommended sports betting app is easy to download on both iOS and Android. Just search for Betfred Sports on either the App Store or the Play Store to find the Betfred app.

The Betfred app receives good ratings on both Android and iOS:

  • On the Google Play Store, it's rated at 3.8 out of 5 from over 7,000 reviews.
  • For iOS users on the Apple App Store, it scores higher at 4.3 out of 5, based on more than 17,000 reviews.

Best Features: Betfred is one of the best bookmakers in the UK for a reason and the mobile app is very good. We have often complained about Betfred's website design but in the app format, it looks a lot better. Betfred also has many promotions for existing customers, which is great.

Biggest Negatives: The odds are not always the best at Betfred. In fact, they can be pretty high on the site as well as the app, which is something that punters should take into consideration, After all, you do not want to be paying excessive fees.

Our View: Betfred is a very solid app for betting on sports and the promotions are a huge part of this. The coverage is also impressive, with many sports and different competitions, but there are still some things that could be improved.

Pros

  • Fantastic choice of live streaming, which includes all UK and Irish horse racing
  • The addition of Racing Post data on the Betfred app will be welcomed by a lot of sports fans

Cons

  • Some users of the Betfred app have found it can be glitchy and slow to load at times

Bet £10 Get £50 in Free Bets

Min. Deposit£10
Max. Amount£50
TurnoverNo wagering
Expiration7 Days
Bonus CodeBETFRED50
New customers only. Register with BETFRED50. Deposit £10+ via Debit Card and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.
BetMGM Logo

🆕 Best New Betting App: BetMGM

BetMGM is by far the best new betting app to launch in the UK in recent years. Backed by the famous MGM brand and powered by LeoVegas and Kambi technology, it offers one of the best apps in the UK, let alone one of the best new betting apps.

However, the BetMGM app has been struggling on Android with users reporting of loading issues and queues during peak times.

Betmgm new betting app
  • BetMGM's Android betting app has a 2.0/5 rating with over 1.6k reviews on the Google Play Store. 
  • BetMGM's iOS betting app has a 4.8/5 rating with over 3.5k reviews on the App Store.

Best Features: Part of the MGM Resorts gambling empire, the BetMGM app has made a very positive impression since its recent launch in the UK. The welcome bonus is one of the best around and regular promotions such as profit boosts are offered for existing customers too. BetMGM even has a free-to-play predictor game called Golden Goals where users can win up to £2 million and the BetMGM app's customer support team is available on a 24/7 basis as well.

Biggest Negatives: Some BetMGM customers have experienced being stake-restricted not long after opening their account, while others have been unable to use up betting bonuses.

Our View: BetMGM has experienced only minor teething problems since its highly successful UK launch, with the high user reviews for its iOS and Android mobile betting apps showing it has quickly earned a solid reputation among UK sports fans who like to place wagers on the go.

Pros

  • App features access to betting bonuses such as best odds guaranteed.
  • Live streaming includes horse racing and football from Europe's top leagues.

Cons

  • The app can sometimes be slow to load, which is frustrating when betting in-play.

Bet £10 Get £40 in Free Bets

Min. Deposit£10
Max. Amount£40
TurnoverNo wagering
Expiration7 days
New customers only. 7 days to place qualifying bet of £10 at 1/1 (2.0) to receive 4 x £10 Free Bets. 7 day expiry. Exclusions apply. Stake not returned. 18+. T&Cs apply.

What is the Best Online Betting App in the UK?

As a seasoned punter and expert at BettingLounge, I firmly believe that bet365 is the top betting app in the UK, and here's why from my personal experience:

Bet365 is a favourite not just for me but for many full-time sports gamblers and industry affiliates. It offers an incredibly vast collection of sports and markets, including football, horse racing, cricket, and even esports, ensuring there’s something for every type of bettor.

The live streaming feature is a standout, providing access to a range of events simply with a funded account. This feature, combined with the in-play betting options, makes bet365 not just comprehensive but also immersive.

The user-friendly design of the app makes navigating through these vast options a breeze. Placing bets is straightforward, and finding specific markets is hassle-free, which is crucial when engaging in live betting.

As someone who loves customising bets, bet365’s Bet Builder is unmatched. The range of markets and bets available, especially for popular football games, is impressive. You can even include options like players committing fouls, adding a unique dimension to your betting strategy.

Other features like Cash Out, Bet Boosts, and a personalised display add to the overall user experience. The app's ability to send tailored alerts and the option for quick login with Touch and Face ID are small but significant details that enhance usability.

With a reliable platform for making payments, including Debit Card, PayPal, and Apple Pay, bet365 also ensures financial transactions are smooth and secure.

In summary, bet365’s extensive sports coverage, user-friendly interface, innovative features like live streaming and Bet Builder, along with a secure and efficient payment system, make it my top choice and, in my opinion, the best betting app in the UK.

Best Android Betting Apps in the UK (Google Play Store Ratings)

Here's a table of the top 10 rated Android betting apps in the UK, ranked from highest to lowest rating:

Rank Betting App Android Rating Number of Reviews
1 Bet365 4.6/5 66,000+
2 Skybet 4.6/5 15,000+
3 Betfair 4.4/5 14,000+
4 Paddy Power 4.4/5 32,000+
5 Kwiff 4.3/5 3,300+
6 William Hill 4.3/5 27,000+
7 Betway 4.2/5 11,400+
8 Ladbrokes 4.1/5 18,000+
9 Coral 4.1/5 6,300+
10 Betfred 3.7/5 7,000+

Best iOS Betting Apps in the UK (Apple App Store Ratings)

Here's a table of the top 10 iOS betting apps in the UK, ranked from highest to lowest rating:

Rank Betting App iOS Rating Number of Reviews
1 bet365 4.7/5 246,000+
2 Betway 4.7/5 32,000+
3 BetVictor 4.7/5 39,000+
4 William Hill 4.7/5 141,000+
5 Paddy Power 4.7/5 192,000+
6 Ladbrokes 4.6/5 18,000+
7 Betfair 4.6/5 92,000+
8 SkyBet 4.6/5 14,000+
9 SBK 4.6/5 1,600+
10 Kwiff 4.5/5 8,200+

Comparison List of the Best UK Betting Apps by Category

Quickly compare our list of the best UK betting apps by category!

Rank Category App Visit Site
1. 🏅 Best UK Betting App in 2024 bet365 App Get App
2. ⏱️ Best Live Betting App William Hill Get App
3. 📺 Best Live Streaming App Unibet App Get App
4. 💰 App with the Highest Betting Odds SBK App Get App
5. 🆓 Best App for Free Bets Ladbrokes App Get App
6. 🏏 Best Cricket Betting App Betway App Get App
7. 🆕 Best New Betting App BetMGM App Get App
8. ⚽ Best Football Betting App bet365 App Get App
9. 🏇 Best Horse Racing Betting App Coral App Get App
10. 🆓 Best App for Free Spins PokerStars Casino App Get App

Betting Apps FAQs

There are lots of great betting apps available in the UK these days and each of them has its own pros and cons, meaning it is often a case of personal preference which is the best one to use. Nevertheless, there are perhaps 20 apps ahead of the crowd including the following: Bet365, Paddy Power, Betfair, Betway, BetVictor, William Hill, BetBull, SBK, Virgin Bet and 888Sport. Among the other top betting apps in the UK are Unibet, Boylesports, Casumo Sports, Betfred, MansionBet, 10Bet, LeoVegas, Bwin, Mr Green and Tonybet.

https://bettinglounge.co.uk/bookies-near-me/william-hill-near-me/Selecting the best betting app in the UK depends very much on the customer's top priorities. For those who want the largest selection of live streams, then the Bet365 and the Betfair betting apps might be the best to go for. Chasing the best odds in the business? BetVictor's app and the SBK app are great choices. Want a betting app that provides an extra social experience? Then BetBull might be the answer.

Downloading betting apps on Android is usually very simple. This is because they all tend to be listed on the Play Store, where they can be accessed in just a couple of clicks on a mobile. Many betting apps are also offered directly from the bookmaker's website itself in the form of an APK file, which is an alternative way to download betting apps on Android. What Android users will need to do if they want to take the APK option is to make sure outside downloads are permitted on their devices by changing this option in their system settings.

Many of the best betting apps in the UK are very strong on football. After all, football is by some distance the most popular sport in the country - and that goes for online betting as well. Picking a bookmaker app based on the strength of their football coverage might therefore come down to selecting one with the best promotions for the beautiful game. Paddy Power, BetVictor and Bet365 are therefore some of the best UK betting apps for football.

Odds on betting apps are often the same as those that are available on standard betting sites. As such, it is the usual names that are at the top of the pile in this regard. BetVictor usually has some of the best odds around, while SBK is worth a mention too. As SBK uses the same odds as those on the Smarkets betting exchange - the SBK app is a Smarkets product - they are typically some of the very best around.

Although bookmakers are always extremely keen to get people to download their mobile apps, very few of them actually have any special promotions in place as a temptation to do this. However, most betting apps do still give users access to the full suite of promotions that a bookmaker has available, which often includes free bets and various other juicy perks. For example, Paddy's Rewards Club from Paddy Power is one of the loyalty schemes that gives out a free bet every week. This is available through the PP betting app as well. Other UK betting apps are comparatively lacking when it comes to their bonuses and promotions - these include the SBK app - which might mean customers look to go elsewhere.

Steven is an experienced iGaming content writer who has been working in the industry since 2018. He is passionate about sports betting and enjoys writing about all aspects of the industry, including bookmaker reviews, betting tips and strategies, and news and analysis.