SBK Sister Sites: Best Alternatives & Offers (2025)

Licence UKGC Licence Number - 039173
Owner Smarkets Limited
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Bet £10 Get £40 in Free Bets

New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 and get a £10 Football Bet Builder token upon settlement. A £10 Multiple, £5 Horse Racing Multiple, and £5 Football Bet Builder token after 24 hours. A further £10 Multiple token after 48 hours. Minimum 3 legs. Full T&Cs apply. 18+. BeGambleAware.org.

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Written by Ash Munson
Verified by Isak Möller
Last updated 04/09/2025

List of Top SBK Sister Sites & Offers

SBK has one sister site in the betting exchange and parent company, Smarkets. As there is just one, our experts have also added some great alternatives.

Betting
Casino
  • Smarkets logo
    Smarkets

    Trade on 0% for 60 days using code COMMFREE

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    Licence UKGC Licence (39173)
    Join Bookie
    Use code COMMFREE to trade with 0% commission for 60 days. New UK, IE & Malta users only. Min. £10/€10 first deposit using card or online banking. Full T&Cs apply. 18+. BeGambleAware.org
  • BetTom logo
    BetTom

    50% Back As Free Bet Up to £25 + 10 Free Spins

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    Licence UKGC Licence (64959)
    Owner Bet Tom Ltd
    Sportsbook EveryMatrix
    Join Bookie
    Offer valid for new customers aged 18 years and over. Sportsbook only. 50% of first day losses refunded as a free bet. Max free bet per customer £/€25. Minimum of 3 bets of £/€10 or more on separate events at odds of evens (2.0) or bigger to qualify. First day losses equals all settled stakes less all return before 23:59. Free bets must be used within 7 days. Full T&Cs apply.
  • fafabet logo
    Fafabet

    Up to £50 Free Bet + £20 Casino Bonus

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    Licence UKGC Licence (57385)
    Owner Taichi Tech Limited
    Sportsbook FSB Technology
    Join Bookie
    New 18+ New Customers only. Deposit and bet on any sports with min odds of 2.0. Get 50% Back of your first days' losses as a Free bet up to £50+£20 Casino Bonus. T&Cs apply.
  • Parimatch logo
    Parimatch

    Bet £10 Get £30 in Free Bets

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    Licence UKGC Licence (39576)
    Owner Parimatch Group
    Sportsbook BV Gaming
    Platform BV Gaming
    Join Bookie
    18+ New Customers Only. Opt in and bet £10 on football (odds 2.00+) within 7 days. No cash-out. Get 4x£5 Free Bets for set markets and a £10 Slot Bonus for Big Bass Splash, 30x wagering, to withdraw max £250. Rewards expire in 20 days. T&Cs apply. GambleAware.org | Please gamble responsibly
  • Midnite new logo
    Midnite

    Bet £5 Get £30 in Free Bets + 50 Free Spins

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    Licence UKGC Licence (42647)
    Owner Dribble Media Limited
    Sportsbook Independent
    Join Bookie
    18+ New customers only. Place a £5+ bet at minimum odds of 1/1 (2.0) within 14 days of sign-up. Get £25 in Free Sports Bets + 50 Free Spins (valued at £0.10 each), valid for 7 days on selected bets and games. Free stake not returned with winnings. T&Cs apply. BeGambleAware.org
  • livescore bet logo new
    LiveScore Bet

    Bet £10 Get £30 in Free Bets

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    Licence UKGC Licence (56859)
    Owner LiveScore Group
    Sportsbook Kambi
    Join Bookie
    *New members only. £10+ bet on sportsbook (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days on sportsbook only. 2x£5 Free Bets for Bet Builder only. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org 18+
  • 10bet logo new
    10bet

    100% up to £50 Welcome Bonus

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    Licence UKGC Licence (43173)
    Owner Blue Star Planet Limited
    Sportsbook Playtech
    Join Bookie
    New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18.
  • Virgin Bet logo
    Virgin Bet

    Bet £10 Get £30 in Free Bets

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    Licence UKGC Licence (54310)
    Owner LiveScore Group
    Sportsbook Kambi
    Join Bookie
    New members only. £10+ bet on sports (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accepted in 7 days, valid 7 days; £20 use on sportsbook, £10 on Bet Builder. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+.
  • starsports new logo
    StarSports

    Bet £10 to Get £10 in Free Bets

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    Licence UKGC Licence (9177)
    Owner Star Racing Limited
    Sportsbook PlayBook Gaming
    Join Bookie
    Available to new customers only signing up with Promo Code STARSPORTS10. Qualifying bet of £10 or more must be placed at odds of Evens (2.0) or greater. Single bets only. Applies to first bet placed. Free £10 bet will be credited within 24hrs and expires in 7 days. Full T&C's apply. 18+. GambleAware.org
  • BetTom logo
    BetTom

    50% First Day Casino Losses Refunded as Bonus

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    Licence UKGC Licence (64959)
    Owner Bet Tom Ltd
    Sportsbook EveryMatrix
    Join Bookie
    New customers, 18+. 50% back of first day casino losses as casino bonus up to £50. Minimum of 5 rounds during the qualifying period. Bonus funds maximum winnings capped at £500. 5x wagering requirement. First day casino losses equal all casino losses incurred before 23:59. Minimum losses of £10 to qualify for bonus funds. Full T&Cs apply.
  • Parimatch logo
    Parimatch

    Wager £10 Get 60 Wager Free Spins + Up to £45 in Bonuses on Big Bass Splash

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    Licence UKGC Licence (39576)
    Owner Parimatch Group
    Sportsbook BV Gaming
    Platform BV Gaming
    Join Bookie
    18+ New Customers Only. Opt in, wager £10 on selected games, in 15 days. Get £15 in Bonuses (30x wagering) for Big Bass Splash + 20 Free Spins for selected games, after each £10 deposited and wagered within 15 days, up to max £45 in Bonuses + 60 Free Spins. 30 days expiry. Max redeemable £1,125. Selected payments only. T&Cs Apply. gambleaware.org | Please gamble responsibly.
  • Midnite new logo
    Midnite

    Stake £20 Get 100 No Wager Free Spins

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    Licence UKGC Licence (42647)
    Owner Dribble Media Limited
    Sportsbook Independent
    Join Bookie
    New customers only. Opt in and wager £20 or more on selected games within 14 days of registration. Get 100 Free Spins for selected games, valued at 10p and valid for 7 days. T&Cs apply. BeGambleAware.org
  • 10bet logo new
    10bet

    100% up to £50 Welcome bonus

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    Licence UKGC Licence (43173)
    Owner Blue Star Planet Limited
    Sportsbook Playtech
    Join Bookie
    New bettors. Code CASINO. Wager bonus 30x. Valid for 30 days. Game, payment & stake restrictions apply. T&Cs apply. 18+.

Who Owns SBK?

SBK is part of the UKGC registered company Smarkets (Malta) Limited (UKGC: 39173) operating as the only traditional sportsbook under their ownership. Alongside SBK, there is also the betting exchange Smarkets, which operates in a different style to the standard bookmaker.

Smarkets (Malta) Limited is in its 11th year in the UK markets so boasts plenty of experience in the industry.

What Are the SBK Pros and Cons?

Ash Munson BL
Ash MunsonTipster

The first thing that really hits you when you head over to SBK is the look and feel of the site. The black background, dark grey boxes, white text and green surrounds work really well both in terms of ease of reading and generally looking smart.

The navigation layout around menus and icons is also very strong, whilst the mobile app is another string to what is an excellent user experience. 

It is not just a visual site though. The detail underpinning that front end is good too. Betting margins are unquestionably the standout factor; margins during our test came in at just 3.3%. That is insanely good. 

Where perhaps SBK could perform better is in the availability of what is there to bet on. Don't get us wrong, it's far from a poor offering but 25 events to wager on, including esports, politics and television is not close to market leading.

Market depth within those events though is pretty solid; Premier League football matches come with around 250 different markets, for example. 

That just leaves us with the payment options to discuss. It's a mixed bag. In terms of the variation of methods available to deposit and withdraw with, the choice is vast. You cannot complain.

What you can grumble at are deposit minimums that sit at £10, maximums that only reach £3,500 (excluding Instant Bank Transfers) and withdrawal processing speeds of around 12 hours

None of these "negatives" are tragically poor, but you will find plenty of operators that can outperform those elements. You can bundle the absence of a casino in that category. 

SBK Sister Sites & Alternatives Reviewed

SBK is a really solid sportsbook operation but that does not necessarily mean it is the perfect platform for you.

With SBK sister sites not really a thing, we've highlighted a few SBK alternatives below. These sites hold some similarities to SBK in what they offer but with different strengths and weaknesses. We unpick it all here.

BetTom logo

BetTom

BetTom does not have the same history behind it as some of the other brand names we reference here, but the substance it boasts makes it a phenomenal SBK alternative.

One area of immediate upside is the availability of a casino, including live casinos. It's far from market leading but circa 1,300 games is a decent array. 

BetTom home

The plus points continue across the banking options available at BetTom. The options aren't extensive, but the minimum deposit sits at just £1, which is the best you will find anywhere in the market.

The withdrawal tests we've conducted are rapid too, with funds returned to us within a matter of minutes. 

Where the actual betting is concerned, you have got betting strong margins of 5.29%. This isn't close to the strength of SBK but, more widely in the industry, is a decent margin.

Then there is the actual coverage of sports. All told, the sports on offer are spread across 33 different categories ranging from the well-trodden path of football and horse racing through to lesser-known sports like Pesapallo! Market depth is another area that BetTom excels in.

fafabet logo

Fafabet

Fafabet is another site that offers a modest casino, giving it an immediate and obvious advantage over SBK in a straight comparison. It’s the sportsbook where we really need to measure up though. It isn’t a bad offering and is broadly comparable to SBK in a lot of ways. 

From a sports coverage angle, there are 20 plus sports to bet on. All of these are simple to navigate to and around courtesy of a smart main menu and clean odds layout.

The market depth attached to sports is reasonable too with our litmus test of Premier League fixtures pulling through around 200 different betting options. 

Margin wise, our test came in at 5.20%. Similar to what we mentioned with BetTom, this is pretty good but not SBK good. Competing with those odds though is a big ask.

FafaBet HOME

The banking options aren’t exactly noteworthy either. With only card deposits available and a £10 minimum, most people can get started easily, but it’s not exactly a headline callout.

It is worth celebrating their withdrawal process though; a 45 minute turnaround from request to bank is good.

betfair logo

Betfair

With Betfair providing punters both a traditional sportsbook and a route into a betting exchange, it might be the closest we get to an SBK sister site. It's not associated though and is very much an alternative. That said, it is not one we would recommend. 

In a lot of ways it can stand up well to SBK. Betfair is a huge brand name and can compete on the event coverage front without any issues; there are 30 different sports to explore with each of those, or certainly the higher profile ones, boasting a good breadth of competitions and event meets as well. Market depth is on a par with SBK too.

Betfair Home

Where things really fall down for Betfair though are two-fold. Firstly, and most importantly, it has seen been pulled up by the UKGC for targeting vulnerable customers. Secondly, the betting margins are appalling at 16.72%. It does, however, provide a casino section.

Ash Munson BL
Ash Munson
Last updated: 04/09/2025

Ashley, an Ipswich Town fan, is an experienced content writer in the sports & betting space, who also has an extensive background in data analytics. Those skills combine here to allow for unique angles to be taken across a host of topics.

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