BetTom Sister Sites: Best Alternatives & Offers (2025)

Find and compare the sister sites of BetTom, which is owned by Bet Tom Ltd, and claim the sign-up deals offered.

Licence UKGC Licence (64959)
Owner Bet Tom Ltd
Sportsbook EveryMatrix
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See offers

50% Back As Free Bet Up to £25

Offer valid for new customers aged 18 years and over. Sportsbook only. 50% of first day losses refunded as a free bet. Max free bet per customer £/€25. Minimum of 3 bets of £/€10 or more on separate events at odds of evens (2.0) or bigger to qualify. First day losses equals all settled stakes less all return before 23:59. Free bets must be used within 7 days. Full T&Cs apply.

Claim Offer

50% First Day Casino Losses Refunded as Bonus

New customers, 18+. 50% back of first day casino losses as casino bonus up to £50. Minimum of 5 rounds during the qualifying period. Bonus funds maximum winnings capped at £500. 5x wagering requirement. First day casino losses equal all casino losses incurred before 23:59. Minimum losses of £10 to qualify for bonus funds. Full T&Cs apply.

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Written by Isak Möller
Verified by BettingLounge team
Last updated 08/07/2025

List of BetTom Sister Sites & Alternatives

Below, we have listed BetTom's only sister site - BetGoodwin - as well as some good alternatives for punters to join.

Betting
Casino
  • BetGoodwin logo
    BetGoodwin

    50% Back As Free Bet (Up to £25)

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    Licence UKGC Licence (2927)
    Owner Goodwin Racing Limited
    Sportsbook FSB Technology
    Join Bookie
    Minimum of 3 bets of £10 or more on separate events at odds of evens (2.0) or bigger to qualify. Max free bet £25. Free bets are non-withdrawable and to be credited within 24 hours.
  • PricedUp logo new
    PricedUp

    Bet £40 Get a £20 Free Bet

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    Licence UKGC Licence (1776)
    Owner SharedBet Limited
    Sportsbook PlayBook Gaming
    Join Bookie
    New UK/IE customers only. Register with promo code bet40get20, deposit £40+, and place a £40+ bet at Evens (2.0)+ within 24 hours to get a £20 free bet upon settlement. Cashed out, void, SP, and Build-a-Bets do not qualify. Free bet expires in 7 days. One per household. Eligibility restrictions apply. Full T&Cs apply.
  • Virgin Bet logo
    Virgin Bet

    Bet £10 Get £20 in Free Bets

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    Licence UKGC Licence (54310)
    Owner LiveScore Group
    Sportsbook Kambi
    Join Bookie
    New members only. £10 min deposit & bet on sportsbook (ex. virtuals), placed & settled at 1.5 min odds in 14 days of sign-up. Win part of E/W bets. Free Bets: accept in 7 days, valid 7 days, use on sportsbook only (ex. virtuals), stakes not returned. T&Cs and deposit exclusions apply. Bet Responsibly. GambleAware.org. 18+
  • Midnite new logo
    Midnite

    Bet £10 Get £20 In Free Bets + 50 No Wager Free Spins

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    Licence UKGC Licence (42647)
    Owner Dribble Media Limited
    Sportsbook Independent
    Join Bookie
    18+ New UK customers. Bet £10 on accas with 4+ legs, min odds 3/1 (4.0). Get 4x £5 Free Bets and 50 Free Spins, valid for 7 days on selected bets and games only. T&Cs apply. BeGambleAware.org
  • No Welcome Offer
    Fitzdares

    No Welcome Offer

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    Licence UKGC Licence (400)
    Owner Fitzdares Limited
    Sportsbook FSB Technology
    Join Bookie
  • Betfred logo
    Betfred

    Bet £10 Get £50 in Free Bets

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    Licence UK Gambling Commission (39544)
    Owner Petfre Limited
    Sportsbook Independent
    Join Bookie
    New customers only. Register, deposit with Debit Card, and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility exclusions & T&Cs Apply.
  • BetGoodwin logo
    BetGoodwin

    50% Back on First Day Losses up to £50 in Bonus Funds

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    Licence UKGC Licence (2927)
    Owner Goodwin Racing Limited
    Sportsbook FSB Technology
    Join Bookie
    18+, new customers only. 50% back of first day casino losses refunded as bonus funds up to £50. Bonus funds to be credited the next day. Bonus funds maximum winnings capped at £500. First day casino losses equals all casino losses incurred before 23:59. Wagering requirement for bonus funds is 5x. Minimum losses of £10 to qualify for bonus funds.
  • Midnite new logo
    Midnite

    Stake £20 Get 100 No Wager Free Spins

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    Licence UKGC Licence (42647)
    Owner Dribble Media Limited
    Sportsbook Independent
    Join Bookie
    New customers only. Opt in and wager £20 or more on selected games within 14 days of registration. Get 100 Free Spins for selected games, valued at 10p and valid for 7 days. T&Cs apply. BeGambleAware.org
  • Betfred logo
    Betfred

    Stake £10 Get 200 Wager Free Spins

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    Licence UK Gambling Commission (39544)
    Owner Petfre Limited
    Sportsbook Independent
    Join Bookie
    New customers only. Opt In required. £/€10 min stake on Casino slots within 30 days of registration. Max bonus 200 Free Spins on selected games credited within 48 hours. Free Spins expire after 7 days. iOS app restrictions may apply. Email/SMS validation may apply. Not available in NI. Full T&Cs apply.

Who Owns BetTom?

Considering that BetTom hit the market in mid-2025, punters can certainly be excused for not knowing much about the bookie. It was founded by the former BetGoodwin executive Paul Colley, who started the company Bet Tom Ltd and acquired the licence from the UKGC. Furthermore, he also reached an agreement with EveryMatrix.

This is the casino and sportsbook platform that BetGoodwin also uses, so while Colley is a former employee of the horse racing brand, the links are clear for everyone to see. The fact that the two sites look basically the same as well, with the exception of the colour schemes, suggests there is still some partnership going on.

What Are BetTom Pros and Cons?

Even if BetTom remains a rather new betting site, there are many good things to say about the brand. Our test of the withdrawal time had the money in our bank account in just two minutes (!), while the betting margins are nice and low too. Then it must also be said that the EveryMatrix platform provides a really solid foundation.

To name some cons, however, we did experience issues when depositing with Apple Pay on BetTom. It's probably only a temporary issue, as a result of the site being so new, but it's worth mentioning still. We also think that the design could be improved slightly to really make the most of EveryMatrix's product, but it's not really urgent either.

BetTom Sister Sites & Alternatives Reviewed

We have taken a closer look at the sister sites and alternatives listed above, just to give you some more insight into why they are worth joining.

BetGoodwin logo

BetGoodwin

It goes without saying that anyone who likes BetTom should check out BetGoodwin, seeing as they are practically the same. You could even argue that the latter is slightly better given its experience in the field, which shows with the promotions and more. Having said that, most punters probably already have an account there.

BetGoodwin Home

The withdrawal time is very fast, just like BetTom, and the margins are low here too. The two sites even share the same welcome offers so it's a no-brainer to join them both. As alluded to, however, it's more likely that punters make the move from BetGoodwin to BetTom rather than vice versa.

PricedUp logo new

PricedUp

PricedUp is not a sister site of BetTom, it should be clarified, but we feel it's a good option for those who have an account with the latter. PricedUp is also a relatively new site that relies on a strong foundation, in this case Playbook Gaming, and the focus on horse racing has made it a very popular bookie quickly.

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The withdrawal took just 45 minutes in our test, there is a minimum deposit of just £1 and a comprehensive sportsbook is on offer. If you are mostly into casino, however, this probably isn't the best option for you. There are casino games on the site, of course, but the section doesn't have a top-notch quality.

Virgin Bet logo

Virgin Bet

Finally, we have opted for a more established option, albeit without the history of some of the best betting sites. Virgin Bet has a lot to offer, with comprehensive sportsbook and casino sections, while there is a fantastic app for punters to download. Indeed, it's one of our favourite bookies right now.

Virgin Bet HOME

There are plenty of promotions, withdrawals take just a few minutes and the Kambi sportsbook ensures the product always has a high quality. Similarly to BetTom, the goal is to compete with the best in the future and while Virgin Bet has already come a long way, it remains to be seen if the former can follow in its footsteps.

Isak Möller
Isak Möller
Last updated: 08/07/2025

Isak is an experienced content writer with a background in sports journalism. Having focused mainly on football in the past, he certainly knows a thing or two about the betting industry and what makes a good bookie. At BettingLounge, he makes sure that the content is up-to-date and presented in the best way possible.

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