William Hill Sister Sites - All Bookies like William Hill (2024)
Find and compare the sister sites of William Hill, which is owned by Evoke plc, and claim the sign-up deals offered.
List of William Hill Alternatives (2024)
UKGC Licensed 
- Huge Range of Markets
- High Odds
- Trusted Operator
- Great Betting Apps
- Exclusive Welcome Bonus
- Low betting margins
- High Betting Odds
- 40+ Sports
- Live streams
- New UK Betting Site (Aug 2023)
- BettingLounge Exclusive Bonus
- Fast PayPal Withdrawals
Who Owns William Hill?
William Hill is owned by Evoke plc, which used to go by the name of 888 Holdings Limited, but that has not always been the case. It has had many owners since it was founded in 1934 and the sister sites element is thus rather new for the bookie which, by the way, certainly is up there as one of the best in the UK.
Evoke's takeover was completed in 2022 and this brought William Hill under the 888 umbrella, with sister sites thus including the likes of 888sport and Mr Green. However, which we will expand on below, we do not recommend joining either of these sites. Compared to other sister sites formula such as Coral, the sites are just not that similar.
My Thoughts on the William Hill Sister Sites
As alluded to above, I personally - as well as the team here at BettingLounge - don't recommend joining any of the William Hill sister sites. Because these sites only ended up under the same umbrella in 2022, the products are quite different and you can not expect William Hill's high standard on the sister sites.
For example, 888sport looks completely different and it's a design that leaves a lot to be desired, while the sportsbook features are clearly subpar. By that, I mean the market depth, bet builder tool, payment method terms and so on. Mr Green, meanwhile, is just a casino and doesn't really do us sports punters any good.
William Sister Sites Reviewed
Below, we review each of William Hill's sister sites. These are actually quite different from each other and it should be noted straight away that we do not recommend joining either of them.
888sport
This bookie used to be semi-popular among UK punters but the reputation has certainly taken a hit in the last few years. The welcome offers up for grabs have progressively gotten worse and the sportsbook largely has not kept up with the times. Compared to the impressive sportsbook of William Hill, 888sports lacks various features such as a comprehensive bet builder tool.
In addition to this, the minimum amounts for both deposits and withdrawals are much higher, while there are not as many methods to pick from. All things considered, therefore, 888sport has a long way to go before it can be considered an adequate alternative to William Hill. Is it an okay bookie? Yes, just not anywhere near its sister.
Mr Green
As most of you might know already, Mr Green is a casino-only site and thus it cannot be considered a good alternative to William Hill either. Most of the latter's customers are sports punters and although some might enjoy the occasional casino game, joining a site just for the latter is rather pointless given the decent casino at William Hill.
Sites Similar to William Hill: Our Recommendations
In the UK, there are quite a few good alternatives to William Hill, with the obvious one being bet365. This bookmaker has a fantastic betting app and also offers the most innovative sportsbook features, including the best bet builder in the game. Most would agree this the green and yellow-themed site is actually better than William Hill.
Coral is another very good option if you want to try something else than William Hill. The overall feel and sportsbook features are similar, of course, but Coral does a slightly better job in the promotions department. It is also worth mentioning that Coral has some good sister sites, including the well-known Ladbrokes.
Finally, Betfred keeps up with the aforementioned sites thanks to a comprehensive sportsbook and a very generous £50 free bets sign-up deal. The bookmaker has been around for a long time and famous sponsorships have certainly made it a household name. We always like bookmakers that provide security and Betfred is one of them.
If you would like to join any of these sites, you can take a look at the respective welcome offers below:
| Operator | Welcome Offer | Bonus Code | Claim Offer | |
|---|---|---|---|---|
| | Welcome Offer Bet £10 Get £30 in Free Bets | No code required | Claim Offer | New Customers only. Bet £10* & Get £30* in Free Bets. Sign up, deposit between £5* and £10* to your account and bet365 will give you three times that value in Free Bets when you place qualifying bets to the same value and they are settled. Free Bets are paid as Bet Credits. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply. Registration required. |
| | Welcome Offer Bet £10 Get £40 in Free Bets | No code required | Claim Offer | 18+ New UK+ROI Customers only. Min deposit & bet £10 at min odds 1/2 to qualify for 4 x £10 free bets. Certain deposit methods and bet types excl. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply. |
 | Welcome Offer Bet £10 Get £50 in Free Bets | BETFRED50 | Claim Offer | New customers only. Register with BETFRED50. Deposit £10+ via Debit Card and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply. |
More William Hill Content
Isak is an experienced content writer with a background in sports journalism. Having focused mainly on football in the past, he certainly knows a thing or two about the betting industry. At BettingLounge, Isak makes sure that all of the content is up to date, specialising in reviews of UK betting sites.