White-label casino and sportsbook Neptune Play only launched into the UK in 2024. The company behind them, AG Communications Limited (UK Gambling Commission licence number 39483), though are a behemoth in the online gambling space.
That said, a big name doesn’t guarantee a top operation; our Neptune Play review will lift the lid on everything, both good, bad and in between!
Bonus | 3 |
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Sportsbook | 2 |
Casino | 3 |
Customer Support | 3 |
Payment | 2 |
Licensing Safety | 3 |
Design and Usability | 1 |
Overall | 2 |
Let’s not mess about. There are far better online bookmakers out there than Neptune Play. We would not recommend signing up with it.
AG Communications Limited (UKGC licence: 39483) are a monster in the casino and sportsbook niche and Neptune Play feels like a swiftly thrown together, white-label solution that is aiming for market growth by any means possible.
Don’t get us wrong, there are elements of the offering on it that are good with a vast array of payment methods, strong customer support and a really deep coverage of sports, markets and casino games all positive points to make.
The downsides though outweigh those positives. The betting margins of 8.18% are really poor, the usability of the site is inconsistent at best and the withdrawal process isn’t great either. There is nothing market leading about this operator.
Neptune Play as a standalone brand might have limited history having only launched in 2024 but with the Malta regulated Aspire Global International Limited and AG Communications Limited (UKGC licence: 39483) behind it, experience in the online gambling sector is something that is not lacking.
The AG named duo underpin a host of online offerings with brand names such as Betiton, Magic Red, Mr Luck and Regent Play just the tip of a significant iceberg of 58 websites which they operate.
Neptune Play is a white-label solution underpinned by two huge names in the online gambling space in Aspire Global International Limited, who are a Malta regulated company, and AG Communications Limited, who are licensed by the UK Gambling Commission under licence number 39483. The backing of big names doesn’t guarantee a great space to play in but it does mean you are at least safe to do so.
At the time of writing, Neptune Play achieves a Trustpilot score of 1.7 out of five from 146 reviews with 82% of the reviews awarding just one star; the majority of those negative reviews raise issues with withdrawing winnings and a lack of good customer service. We touch on both those things within this Neptune Play review where you can read up on our experience.
We also need to add a bit of context over the 1.7 star rating too. 1.7 stars does present as a car crash rating but it isn’t quite as bad as it seems with household brands like bet365 only rating at 1.3.
Neptune Play has not long been in operation and, unsurprisingly, hasn’t had any action taken against it. The same though cannot be said for AG Communications Limited who underpin the site.
AG Communications were sanctioned in November 2022 and fined £238k for Anti-Money Laundering failures and, then in February 2025, they were fined a little over £1.4m for Social Responsibility and, again Anti-Money Laundering failures.
The one thing you can say with absolute certainty is that Neptune Play offer you a plethora of different deposit methods. Punters have the ability to deposit via card, bank transfer, Apple Pay, PayPal, Skrill, Trustly and Paysafecard, which is just to name a few. There are 27 different deposit routes available, which is a staggering number really!
With a deposit minimum of £10, the operator is rank average and could be missing a trick with several operators allowing customers to deposit from as little as £1. Admittedly, there are also plenty of online bookmakers that have higher deposit minimums though.
Depositing at Neptune Play is straightforward; you can follow our step-by-step guide on how to deposit below:
Ensuring you are logged in to your Neptune Play account; in the top right corner you will see your account balance and, next to that, a blue ‘Deposit’ box. Click it.
Neptune Play offer plenty of deposit methods. Here you will see a list of all the options available to you; click on your chosen payment method.
You will be taken into a new screen on clicking your preferred payment method. Enter the required payment details and set your desired deposit amount.
A key call out for us here is the default position of deposits. It defaults you to a £40 deposit amount with three quick reference amounts - £25, £40 and £50 – for you to choose from. We don’t like this.
The minimum deposit is £10, which also isn’t clearly signposted during the process, and if you want to deposit at that minimum threshold then you have to manually overwrite the amount; it feels almost like a lack of transparency from our viewpoint.
Anyway, once you know about that and have navigated your way through inputting a deposit amount, you can hit the green ‘Deposit’ button. Your action is now complete and you will see a confirmation receipt appear.
One thing we need to clear up straight away is the fact that Neptune Play do use the term ‘withdrawal’; instead they use ‘Cashout’. Other than terminology, the withdrawal overview is similar to that of the deposit.
There are lots of withdrawal options to utilise, albeit you will usually withdraw to the method you deposited from, which is the standard approach for most bookies. You also have to withdraw a minimum of £10 with the timescales attached to withdrawals listed as between two and six days depending on the payment method.
There is no maximum withdrawal amount.
The Neptune Play withdrawal process is explained step-by-step below:
Step number one is always to ensure you are logged into your Neptune Play account. From there, hit the three horizontal bars in the top left corner to open the main menu.
The first thing your eye will be drawn to is the blue ‘Deposit’ button; ignore this. Next to it is a far less prominent ‘Cashout’ option; this is your withdrawal button. Click it.
The withdrawal screen is very basic but functional nonetheless.
In this screen you can see your available cashout amount, which you will notice has to be a round £ figure; in our screenshots you can see our account balance in £20.88 but only £20.00 is available to withdraw.
Underneath that, you can select your payment method from the dropdown menu and key in your desired withdrawal amount. Once set, hit ‘Request Cashout’.
You will be taken to a confirmation screen afterwards from where you can return to the main bookmaker screens.
At a very surface level, the Neptune Play sportsbook offering is alright. Unfortunately, there are too many failings for us to say that the overall position is a good one. We don’t recommend signing up with Neptune Play.
We will start with the bits that Neptune perform well on. For starters, the sport coverage it offers stretches to around 40 sports with a Specials section, which includes things like political markets and award betting, and several eSports as well including titles like Counter Strike and League of Legends. Among those sports, the headline grabbers are football and horse racing whilst there are also left-field sports like waterpolo and curling.
The positives keep rolling when we delve deeper into some of that coverage with high-level football matches bringing us over 150 markets. It’s not only high-profile leagues that are covered either with football coverage coming from around the globe.
That wide ranging coverage stretches into horse racing as well. Not only is UK and Irish race events available to bet on but there are numerous other countries around the world that feature as well with many of those accompanied by live-stream capabilities.
And then come the negatives…
The biggest issue Neptune Play have to in their sportsbook is the betting margins on offer; our test put this at 8.18%. That is high. Too high, in our opinion.
Moving on to other issues, the absence of best odds guaranteed on UK & Irish racing is another miss in the sportsbook. Then there are a couple more general criticisms; Neptune Play offer in-play markets but we found some real inconsistencies between different screens on the site with one showing no in-play matches and the other showing in-play fixtures; the Chelsea vs Tottenham match from April 3 is an example of that.
In addition to that, we also saw some issues of odds not displaying correctly on the site, which, despite that changing when you open the event in more focus, is a real problem for the end user.
With all of that in mind, we do not recommend signing up with Neptune Play.
Football markets (Premier League game) | 150+ |
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Betting Margins | 8.18% |
Horse Racing Coverage (Countries) | UK & Ireland + International |
We will be honest, Neptune Play feels like it is more tailored towards being a casino offering with a sportsbook add on than the other way around and you can tell that too. The casino offering is good.
From a game depth perspective, you’ve got Irish slots, slots, drop & wins, table games to explore, which is plenty.
That is particularly evidenced by the sheer number of games sitting within each of those categories whilst there are some top brand names featuring too with ‘Cop the Lot megaways’ and ‘3 Lucky Gators’ just a couple of well-known games.
With respect of the table games, your choices include roulette, blackjack and craps whilst there are further table game offerings in the live casino; this is all good stuff.
Unfortunately for it, we’ve not finished our Neptune Play casino review and they appear to have some menu faults; the ‘live casino’ tab does not load anything, which would suggest there is no live casino, however, that isn’t the case because the live casino sub-tab within the main casino page serves as proof of that with the live casino accessible.
We will cut straight to it; Neptune Play do not offer a mobile app. For the modern day punter the absence of an app could be a problem. The operator, and to a lesser extent us, would highlight what is a mobile-friendly designed website, which reduces the need of a downloadable app.
We did reach out to the customer support team around the future plans for an app but, at present, no commitment could be made.
All bookmakers have an obligation to deliver a baseline of responsible gambling support and Neptune Play go a little further with their support. First and foremost, bettors have five different ‘tools’ available to them:
The key thing we really like about the approach it takes though is the dedicated Responsible Gambling live chat, which is available 24/7.
Despite the tools and strong chat function, its not all rosy in the Neptune Play garden, The Responsible Gambling FAQs are buried deep in that section rather than being blatantly signposted to punters and it is a similar story during the sign up process.
It would be a lie to present the customer service at Neptune Play as perfect but it is not half bad.
The first thing to highlight about the customer support is the detailed FAQ that is available to users. There are 10 sections that make up the FAQ with various questions falling under each of those categories; there is also a search functionality that runs over that FAQ, which simplifies the process for punters.
If you cannot find what you need from the FAQ section then you still have two different routes of contact. Email contact is something that pretty much every bookie offers so that is nothing to get too excited about, but a live chat option is good, particularly because it is in operation 24/7.
During our tests, the response time of the live chat was pretty decent too. Late in the evening circa 23:00, the response time was instant. At closer to peak evening time circa 19:00 we had to wait around 10 minutes for a reply. The quality of the conversations on both occasions was good.
Neptune Play do also have some presence, albeit not a big one, on social media; this gives another option for contact. A phone number is lacking, which is something we’d like to see. That said, few operators actually give their punters such methods anymore.
Chat | Yes |
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Contact form | |
Phone | - |
Opening hours | 7 Days a week, 24/7 |
If, after getting the lowdown on this bookmaker, you want to join their platform then you can get started by following our step-by-step guide on how to sign up at Neptune Play below:
First things first, navigate to the Neptune Play website, neptuneplay.com. You will see a blue rectangular ‘Join’ button in the top right corner. Click it.
You now have a two-step account creation process to follow. In step one, you simply enter your password before creating a username and password. After entering that information, click the green next button.
The second phase of the Neptune Play sign up process requires slightly more information with a range of personal details needed; this includes your name, date of birth, address details and phone number.
You also need to confirm acceptance of the terms and conditions whilst you have the option to enter bonus codes if you have one.
On completion of the previous step, you will be taken to a confirmation screen with several options available to you. You have the option of a welcome offer, which you can decline, you can deposit funds and you can set two aspects of responsible gambling namely a deposit limit and a reality check.
You will also receive an email to verify your email address; make sure to check your junk!
There are no reviews for Neptune Play