Mr Luck UK Review - Is It Safe or a Scam? (2025)
Mr Luck made a reappearance in the UK betting scene in the latter part of 2024, with the highly experienced AG Communications Limited pulling their strings. Our comprehensive Mr Luck review will determine whether it is a credible offering or another bog-standard site.
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Mr Luck Overall Score
| Bonus | 5 |
|---|---|
| Sportsbook | 5 |
| Casino | 7 |
| Customer Support | 5 |
| Payment | 7 |
| Licensing Safety | 7 |
| Design and Usability | 6 |
| Overall | 6 |
Let’s cut to the chase. We don't recommend signing up with Mr Luck. The key reason for that is a betting margin of 8.51%, which is appalling and something we cannot look past.
The bigger picture though, does see it offering a neat sportsbook with good coverage and market depth whilst the casino is, at worst, solid. Mr Luck also gets a tick on the number of payment methods it makes available to customers.
The customer service angle is ultimately in the region of sub-par with good efforts made but, arguably, with the main intention of avoiding actually speaking to customers whilst that lack of genuine interest in the end user is further enhanced by the absence of a mobile app.
Key Information About Mr Luck
| ⚽ Football Coverage (PL game) | 150+ markets |
|---|---|
| 🏇 Horse Racing Coverage | UK & Ireland + International |
| 📊 Betting Margins (Average) | 8.51% |
| 👷 Bet Builder | ✅ |
| 📱 Mobile App | ❌ |
| 💰 Minimum Deposit | £10 |
| ⏱️ Fastest Withdrawal Method | Visa |
About Mr Luck
Mr Luck may well be a name that rings a bell with you as it has been around for a few years, launching launched as an online casino back in 2020. That experiment ended a couple of years ago before, in late 2024, the site relaunched under AG Communications Limited.
The site operates across both a sportsbook and casino, which on the surface present as highly respectable. With limited reviews out there from real-world users, though, how can you really know what you are getting?
Well, that is where our Mr Luck review comes in. We dig into every part of Mr Luck and pull no punches, where needed, as we give our honest assessment of what is on offer.
Is Mr Luck Safe?
Mr Luck’s UKGC Licence: 39483
Mr Luck is a white-label operation owned by AG Communications Limited, who are regulated by the UK Gambling Commission under licence number 39483. It is not a new brand to the marketplace, having previously existed in the online casino space between 2020 and 2023, but they’re now back under their new ownership.
Being licensed by the UKGC means that Mr Luck is a safe space for depositing and betting.
Mr Luck Trustpilot Rating: 3.4/5
A Trustpilot rating of 3.4 out of five is exceptionally strong for an online sportsbook and casino with household names such as bet365 and Ladbrokes coming in with a rating less than half that.
Of course, there is one huge caveat to the rating Mr Luck boast; that is the fact it has only received a measly seven ratings, at the time of writing. With respect, we’re not sure what you can read into such a small number of reviews, particularly when they lack consistency of theme.
Has Mr Luck Been Fined by the UKGC?
Mr Luck itself has never received any sanctions from the UKGC but there isn’t a clean bill of health for the operator. AG Communications Limited, otherwise known as Aspire Global, has been fined in the past. In November 2022 the company received a fine of £237,600 for failures in their anti-money laundering processes.
How to Verify an Account on Mr Luck
Account verification can cause a fair bit of frustration among punters but it’s part of an operator’s licensing conditions with the UKGC to administer and, whilst some might find the approach Mr Luck take to be on the annoying side, we like the way it handles things.
Mr Luck immediately puts new accounts on pause from making deposits and, by association, placing bets. In order to pass this verification, you have to upload a proof of identity and confirmation of address.
The process you have to go through with Mr Luck is not uncommon. The timing of it is though, and it might turn some people off. We’d just urge you to bear in mind that most bookies who suffer criticisms around verification processes come about because it prevents punters withdrawing winnings; conducting the verification upfront of deposits means this doesn’t become a problem.
Mr Luck Deposit and Withdrawal Methods
| Payment Method | Min. Limit | Transaction Fee | Withdrawal Time |
|---|---|---|---|
 Visa | £1 | £0 | Instant |
 Mastercard | £1 | £0 | Instant |
Mr Luck Sportsbook
The Mr Luck sportsbook does so much right but the thing it does wrong is an enormous problem. In fact, it’s so much of an issue we cannot recommend signing up.
So, what is the elephant in the room? An 8.51% betting margin; that is a horror show. In a world where 7% is about as high as you want to see an operator going, 8.51% is off the charts. Still, if you’re happy to trade margins for other things then, please, read on because it’s not all bad.
The positives are the wealth of sports you can bet on; that stands at 40+ when counting the various eSports on offer. Football, which includes betting options in leagues around the entire globe and a depth of circa 150 markets on top games, and Horse Racing, again with coverage of far-flung race meets including the option to watch some events, are the headline two but offerings of Stock Cars and Bandy are confirmation of Mr Luck’s desire to appeal to the masses.
The other thing we quite like about the Mr Luck sportsbook is the layout and navigation. There are clean menus to cycle through the different sports and, then, some of the headline betting markets that live under each sport. Events are clearly labelled with respect of what they are, when they are taking place with the deeper markets within each event again configured in a user-friendly manner.
Focussing on football, this rings true for the bet builder option as well; we particularly like the player specific markets here where you can use a search function rather than having to scroll through a list of player names.
| Football Markets (Premier League Game) | 150+ |
|---|---|
| Betting Margins (Average) | 8.51% |
| Horse Racing Coverage (Countries) | UK & Ireland + International |
Mr Luck Casino
Despite offering a sportsbook, the casino, whilst not perfect, is the heart of Mr Luck with an extensive array of game types spanning across live and computerised casino components.
The structure of the casino is intuitive to users with the game tiles well sized for reading and navigation whilst a simple horizontal scroll bar and search function makes locating games of choice straightforward.
From a games perspective, the main casino offering is spread across different slot and instant win variations. You cannot deny the range available being strong with headline games including “Big Bass Bonanza” and “3 Lucky Gators Lock N Win”, which is being presented as “Game of the Week” at the time of writing. That said, there isn’t anything here though that makes Mr Luck particularly standout from the crowd.
You cannot quite make the same accusation of the live casino offer. Sure, you can find plenty of live online casinos that offer blackjack, baccarat, roulette and poker but the sheer volume of tables offered by Mr Luck is impressive. Games like “Lightning Dice”, “Super Wheel” and “Football Studio” gives it a bit extra compared to many – even if it’s not necessarily unique to Mr Luck.
Mr Luck Mobile App
When you’ve got a big name like Aspire Global behind you, it feels pretty unforgivable that there is no mobile app on offer. It would point you to a mobile friendly website but, in 2025, failure to have an app, particularly from what is ultimately an established name, is a sign of laziness.
That said, a more generous take might point out that this latest version of Mr Luck is very much in its infancy.
Mr Luck Responsible Gambling
It is highly apparent that Mr Luck takes its responsibility around safer gambling seriously. You will find a dedicated “Responsible Gambling” section accessible under the “Terms and Conditions” heading within the site footer. Admittedly, you can question the signposting to this section but the content, once there, is very detailed. Not only is there information that directs you to the key responsible gambling tools, which are detailed below, but there is also information that details how you might recognise signs of a gambling addiction in yourself or others.
- Deposit limits
- Time out
- Self-Exclusion
- Reality check
The tools that are listed above can be applied to your account within your account section, which is accessible via the horizontal header courtesy of the head and shoulders icon.
Mr Luck Customer Support
Mr Luck claims to live by a policy of “CARE”, which is an acronym for “Customers Are Really Everything”. There is work Mr Luck could do to enhance their customer services further but, actually, you can see it has put some real groundwork into their support and information.
The main aspect of that groundwork is what is one of the most extensive FAQ sections we’ve ever seen. Not only is there loads of information available to bettors but it is really well structured and easy to navigate as well.
It’s not all perfect though. If your query cannot be solved in the aforementioned FAQ then your route to contact is through a “Contact Us” form that forces you into an email exchange. The absence of a live chat function and phone number is disappointing whilst, currently, there is a limited social media presence to utilise as well.
If you encounter a genuine issue, you could soon be up a creek without a paddle.
How to Get Started at Mr Luck
If you’ve read enough to make you think Mr Luck are worth your time and money then you can sign up with the bookie by following our step-by-step process:
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Head Over to Mr Luck and Hit “Join Here”
If you land at Mr Luck as a new user, you will be hard pressed to miss the bright green “Join Here” button that runs across the bottom of the screen. Click it.
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Input Your Email Address and Choose Your Account Information
The next step in your sign up process involves entering your email address and then populating a username and password. Once done, hit next.
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Enter Your Personal Information
Next up you have to enter your personal information. This includes providing your name, date of birth, address and phone number. During this step, you also have the option to input a bonus code and confirm your marketing preferences. You will also have to approve the terms and conditions set out by Mr Luck.
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Opt in For Your Welcome Offer
After completing the above step, you will see a confirmation of your registration. You will also be asked to either “opt in” or “decline” the welcome offer available.
There is also an option for you to set a deposit limit and configure a reality check at this point in the sign up process.
User Reviews
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