Bet365 Alternatives

This traditional British betting brand is definitely one of the best alternatives to Bet365 out there. The sportsbook is very comprehensive and just like bet365, great live streaming is offered through the service William Hill TV.

William Hill is known for having some of the best sports betting odds around, so good value is guaranteed for those who opt to pick this site as an alternative to Bet365. Not to mention that there are many different promotions available.

The William Hill app, which is available for download on iOS and Android, has rave reviews with a rating of 4.7 and 4.3 out of five stars respectively. The one on the App Store is even ranked higher than bet365's, truly making this bookmaker a great option.

Coral is another well-established and experienced brand in the industry, considered as one of the biggest bookmakers in the UK. Coral merged with Ladbrokes in 2017 and has since become even stronger, offering a very comprehensive sportsbook with some of the best odds in the industry.

Live streaming is available for punters as well - though not on the same level as bet365 and William Hill - and there are some decent promotions to claim. New customers could try their luck with a free-to-play game called Football Super Series, or head to the attached casino to see if spinning the reels can land a jackpot.

The Coral app is available for download on iOS and Android, boasting a rating of 3 and 4.3 respectively out of five stars. It is an area where Coral could improve, but overall the bookie is a very good alternative to bet365.

Founded in 1886, Ladbrokes is one of the oldest bookmakers around and subsequently has a great reputation among punters. Rightfully so, with a comprehensive sportsbook on offer and many good promotions to claim. The aforementioned merger with Coral has only made the brand stronger as well.

Live streaming is offered on the site, with the same standard as Coral, and punters who like to have a go in the casino on occasion can do so here as well. When it comes to sports betting, though, Ladbrokes has some of the best odds around just like its sibling. There is also a fun and free weekly predictions game called 1-2-FREE to play.

The Ladbrokes app, which can be downloaded for both iOS and Android, is decent, with a rating of 3.1 and 4-1 out of five stars, respectively. Overall, punters who are looking to stay away from bet365 will most likely be very happy at Ladbrokes instead.

Unibet has always had a strong focus on its customers and remaining at the forefront of innovation. As a result, a very good product is offered for sports punters with a comprehensive sportsbook and many good features that come with it. Not to mention that the odds are some of the best in the industry, with the betting margins (read our guide on that here) consistently at a low level.

Another main reason to sign up at Unibet is the live streaming offered through Unibet TV. Those who join Unibet get access to a massive range of live sports streams with a wider choice than many of the top online bookmakers in the UK can offer. The site could do with a few more promotions, though, but the overall product is indeed very good.

Unibet also has an app that can be downloaded for iOS and Android. It boasts a rating of 4.1 and 3.4 out of five stars respectively and should thus be considered decent indeed.

This high-street bookmaker has a thriving online presence that has helped it to become firmly established as one of the best alternatives to bet365 in the UK. A comprehensive sportsbook is on offer, as you would expect, but the biggest perk is perhaps the many promotions available to claim especially for football and horse racing enthusiasts.

Betting bonuses include extra place races for both greyhounds and horse racing, with Betfred also being the home of the famous Double Delight and Hat-Trick Heaven promotions. Live streaming is offered by the site, but this is where it comes up short compared to the other top sites on this list. The design as well as the odds could also be improved, currently letting punters down a bit.

The Betfred app is available for both iOS and Android, with the rating coming in at 4.5 and 3-5 out of five stars respectively. This makes Betfred a good option overall for those who want an alternative to bet365.

bet365 was one of the first online betting sites in the UK to embrace esports betting in a big way, but Betway might just be the best place to bet on Esports such as CS:GO and Dota 2. Indeed, Betway was picked out as the Esports Operator of the Year in the SBC Awards 2022, so it is clearly a fantastic option for anyone who likes betting on Esports.

In addition to the evident Esports success, Betway also has a very comprehensive sportsbook overall and the odds on offer are decent. Above all, though, there are many promotions to claim on the site. The Betway Free Bet Club is a fantastic one for loyal customers and it is just one of many decent promotions on offer.

Live streaming is offered for some events but just like Betfred, the site is not as good as the others on this front. The Betway app can be downloaded for both iOS and Android, boasting a rating of 4.7 and 4.2 out of five stars respectively. This makes Btway a very good option for most punters.